Bisleri India is Seeking A New Creative Partner
Bisleri International is seeking a new creative partner. The domestic brand is currently choosing a new creative agency to lead its vision and initiatives, in keeping with its emphasis on Gen Z and sustainability.
According to Campaign India, The brand’s Mumbai office...
Havas Worldwide India Expands Creative Team with Four ECD Appointments
Havas Worldwide India has expanded its creative team by hiring four new executive creative directors: Arjun Jetly, Neharika Awal, Ajitesh Verma, and Monish Gupta. They will be tasked with enhancing the agency’s creative offering and will be based in Gurugram. They will...
Wootag and Lemma Collaborate To Improve Media and Creative Enhancements
Wootag, an interactive visual marketing platform, and Lemma, an omnichannel SSP for emerging formats, have collaborated to improve creative enhancement and media effectiveness for marketers. Through this partnership, brands will be able to improve their visual and interactive...
Dentsu Creative Names Abhijat Bharadwaj As Chief Creative Officer – Digital Experience
Abhijat Bharadwaj has been named Chief Creative Officer for Digital Experiences by Dentsu Creative India. Abhijat Bharadwaj began his seven-year tenure with CreativeLand Asia as ECD. After that, he was promoted to CCO at the company. Bharadwaj will drive the creative vision,...
IPG Mediabrands Wins Media and Creative Mandate for Air India
Air India’s creative and media mandate was awarded to IPG-owned media investment company IPG Mediabrands following a months-long pitch last year. Initiative, a company of IPG Mediabrands, will handle the account. The media planning and buying group’s victory gave...
GOZOOP Group Awarded Love Depot’s Creative and Social Media Mandate
Love Depot, a pleasure superstore owned by TTK Healthcare Ltd., has awarded the integrated creative and social media mandate to GOZOOP Group, a global independent integrated marketing group. The group’s Mumbai headquarters will handle the mandate. The group’s...
Memac Ogilvy’s Jon Marchant: Driving Impact Through Creative Synergy
As Memac Ogilvy’s Group President for MENA, Jon Marchant is at the forefront of a creative transformation, blending his rich experience from Manchester, England to the dynamic landscapes of the Middle East. His journey, marked by serendipitous beginnings and strategic...
Leo Burnett India Secures Creative And Strategic Mandate for Birla Opus
Aditya Birla Group has partnered with Leo Burnett India, a division of Publicis Group. It has aligned its creative and strategic mandate in preparation for the launch of Birla Opus. It is one of its largest brands under Aditya Birla Group. Leo Burnett is in charge of leading...
Dentsu Creative Bags the Creative Mandate for Motorola India
Motorola has selected Dentsu Creative India as its creative agency. The agency, which will service the brand out of its Delhi office, won the mandate after a multi-agency pitch. The brand’s integrated campaign approach has been strategically enhanced by the addition of...
Publicis Groupe Announces the Launch of B2B Creative Offering, Publicis Pro
Publicis Groupe EMEA has announced the launch of Publicis Pro, a B2B creative offering. The offering brings together B2B agency Octopus Group and 400 B2B specialists from across its global network. The Octopus Group name will be rebranded as Publicis Pro. It will be led by...