Netflix May Launch Free Ad-Supported Tier in Asia and Europe
Netflix is preparing to make a significant change to its subscription model, introducing a free, ad-supported plan in select Asian and European markets. This initiative is part of Netflix’s strategy to grow its user base and compete with local free TV providers. It aims...
Netflix’s Ad-Supported Tier Hits 40M Monthly Active Users Globally
Netflix’s ad-supported tier has passed a new benchmark. Up from 5 million a year ago, the ad tier now has 40 million monthly active users worldwide. In the 12 countries where it is available, the plan accounts for more than 40% of new streamer sign-ups. Along with these...
Expedia and Netflix Collaborate for First-of-its-kind Global Advertising Campaign
Expedia and Netflix have collaborated on a one-of-a-kind advertising campaign. It is intended for Netflix’s global monthly active users (MAUs) on the ad-supported tier. The goal of the campaign is to seamlessly integrate contextually appropriate ads into the Netflix...
Netflix Agrees to $5 Billion Deal to Stream WWE’s Flagship RAW Show
Netflix has agreed to a $5 billion deal to broadcast WWE’s RAW program in the United States over the next decade. The deal will come into effect from January 2025. Traditionally regarded as World Wrestling Entertainment’s flagship show, RAW will not be available...
Netflix May Monetize Its Games Platform with In-App Purchases and Ads
Renowned streaming giant Netflix is allegedly looking into new ways to make money as it prepares to add in-app purchases and adverts to its gaming platform. The business has been having constant conversations about ways to monetize its gaming platform. For the past two years,...
Netflix Striving to Expand Ad-Supported Format Reach and Appeal
Netflix is admitting that it still has ways to go in order to scale the necessary advertising reach and subscriber size with its ad-supported model. It claims that by taking a customer-focused approach and providing advanced features to advertisers, they may ultimately...
Netflix Removes Password Sharing, What’s It Say For Subscribers?
Following several months of deadlock, Netflix has finally announced the addition of 5.8 million new subscribers in the second quarter. The streaming service now boasts 1.17 million paying members in the US alone, out of a total of 238.4 million users worldwide. These updates...
Netflix Is Back In Game With New Ad Plans and Subscriber Growth
Netflix put an end to the subscriber losing streak in Q3 after gaining 2.4 M new subscribers. Reed Hastings Co-Founder and Co-CEO said, “Thank God, we’re done with shrinking quarters. That’s a big feeling of — we’re back to the positivity.”
Why it...
Finally Coming! Netflix Reveals Ad Plan Price- Know Everything Here
Finally, the streaming giant unveils its much anticipated ad-supported subscription plan ‘Basic with Ads’.What was once believed unthinkable is a reality today. Ultimately, Netflix needs more revenue and ads are one of the resources to achieve it.
Netflix announced on the...
Have You Played Netflix Games?
Netflix is becoming more aggressive in its push into gaming, but less than half of the streaming giant’s subscribers are playing at the moment. In fact, it plans to double its video game catalog by year’s end. Games have been rolled out since November to keep...