Advertising Evolution: Rasha El-Ghoussaini on Snap Inc.
Meet Rasha El-Ghoussaini, Head of Agency and Business Development at Snap Inc. MENA, a seasoned professional with over 18 years of experience in advertising and digital media.As a Board Member of IAB MENA and with a background in developing and managing brand communication...
Stagwell expands APAC capabilities with 4 new additions to its global affiliate network
Global marketing and communications group Stagwell has announced the additions of four independent agencies in the Asia Pacific region to its expanding global affiliate network.
These four new affiliate partnerships strengthen Stagwell’s reach in the fast-growing Asia Pacific...
Varun Oberoi promoted to Vice President & Head – Marketing and Corp Comms at Indo Nissin Foods
Varun Oberoi has been promoted to vice president and head of marketing and corporate communications at Indo Nissin Foods, according to his recent LinkedIn update. Oberoi was associate vice president of partner brands in the same company before taking on the role of associate...
Qualitative Intelligence Debuts Predictive Analytics for Real-Time Message Testing and Risk Assessment, with NEC’s Semantic Model Technology
Los Angeles – Consumer insights and personalization platform Qualitative Intelligence (QI) today unveiled advanced new social sentiment analysis and brand risk management capabilities, powered by NEC’s Semantic Model Technology. QI’s Voice of Customer AI SaaS solution, VoxQI,...
PR Network PALOMAR onboards Tute Consult to elevate connections
Tute Consult, an independent communications and public relations agency in India, introduces PALOMAR, a network of independent agencies united by shared values and a bold vision. With just one platform, one network, and one point of contact, PALOMAR is the all-encompassing...
Equativ and Sharethrough Merge to Form One of the Largest Global Independent Ad Platforms and Marketplaces
New York, Paris, London, Montreal, June 12, 2024 — Equativ, the global independent ad tech company, today announces its merger with Sharethrough, one of the top independent omnichannel ad exchanges. This union aims to establish one of the largest ad marketplaces globally,...
Ex-M&C Saatchi Chief join MSQ to form MSQ Sport + Entertainment
After 20 years of building the acclaimed M&C Saatchi Sport & Entertainment agency, Steve Martin and Jamie Wynne-Morgan have joined MSQ to form MSQ Sport + Entertainment, a new leading agency group focused on sport and entertainment.
With a range of services including...
DDB Mudra Group boosts strategic leadership – Appoints Shashank Lanjekar as National Strategy Head
National, 11 June 2024: DDB Mudra Group welcomes Shashank Lanjekar as the National Strategy Head. Shashank brings over 25 years of experience in advertising, brand management, and strategic planning to the role and will work out of the Group’s Mumbai office.
Shashank will...
upGrad and Social Panga Launch On-Field Digital Marketing Immersion Program
11th June, 2024 – Mumbai/Delhi: upGrad, one of Asia’s largest integrated learning, skilling and workforce development majors and Social Panga, the integrated creative and digital marketing agency with offices in Bengaluru, Delhi/NCR, Mumbai and Dubai, have announced a...
Havas India appoints John Thangaraj as Chief Strategy Officer of Havas Creative Network India
Havas India has appointed John Thangaraj as the Chief Strategy Officer of Havas Creative Network India and his remit will include Havas Worldwide India (creative), Havas CX India (customer experience), Conran Design Mumbai (brand design), Ekino (technology), and
Havas People...