DoubleVerify Strengthens its APAC

APAC, Doubleverify, EMEA, Jantra Khonrangde, Mark Zagorski, Marty Buragay, Rahul Vasudev, Conrad Tallariti, leadership, strategic, regional vice president, programmatic sales, operations, business growth, marketing, acquisitions, AI, artificial intelligence, commercial, AI activation, international brands, global client, agency partnerships, Global director, management, market position, potent relationship, relationship building, digital advertising, search engine marketing, digital marketing, programmatic advertising, SSP, supply side platform,

Leading software platform for digital media measurement, data, and analytics, DoubleVerify (“DV”), announced a strong roster of strategic leadership appointments in the Asia-Pacific area. These appointments will also mark the beginning of DV’s expansion into Thailand and Hong Kong.

DoubleVerify Bolsters its APAC leadership team

Former Regional Vice President of Sales Conrad Tallariti will take over as Managing Director for Asia Pacific. Tallariti, who has almost two decades of experience in programmatic sales and marketing, will lead operations in the APAC area, accelerating business growth. Tallariti has collaborated with some of the top companies in the world while holding executive positions in the APAC and EMEA regions.

Rahul Vasudev will assume the position of Regional Vice President for APAC subsequent to DoubleVerify’s acquisition of Scibids AI, a worldwide leader in dynamic AI activation, with an emphasis on Scibids’ go-to-market. Vasudev will keep using his experience to further the impact of AI-powered ad technology in the APAC region. Vasudev has played a key role in managing Scibids’ commercial efforts in this region.

To improve DV’s work with international brands throughout the region, Marty Buragay joins as Global Director, Global Client and Agency Partnerships, APAC. Buragay brings more than ten years of specialized experience in solutions strategy and management from her work with Uber, Meta, and Diageo.

Jantra Khonrangde (Joy), as Sales Director for Thailand, will fortify DV’s market position and quicken the pace of growth. Khonrangde, a seasoned digital marketing strategist who helped companies like Innity grow, will quicken DV’s expansion in Thailand by utilizing her potent relationship-building skills.

As Senior Business Director, North Asia, Junny Yiu will be in charge of growing and establishing DV’s operations in major North Asian markets, such as South Korea, Taiwan, and Hong Kong. Over the course of a ten-year career in digital advertising, Junny has honed his skills in a variety of digital advertising verticals, including programmatic advertising and search engine marketing. She was the driving force behind Hivestack’s SSP adoption in the past, and she has also worked for Verizon and Yahoo.

Here’s what they said

Mark Zagorski, CEO of DoubleVerify said,

“The digital advertising landscape in APAC is dynamic and growing. The unique needs of our customers in the APAC region require a leadership team with significant market insight and expertise. This new team will drive enduring growth in APAC and will help us advance our mission of making the internet stronger, safer, and more secure.”

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Netra: Netra is a Dual Masters graduate in International Business and Marketing. She is a content-writing enthusiast and a social media addict. In her downtime, you will find her headbanging to Pop songs from around the world. She is also a sports fanatic and especially loves F1, Volleyball, and Cricket. Her hobbies are baking and watching Anime.