Silverpush announces a unique, first-to-market solution for CTV advertisers worldwide that is now available on some of the biggest DSPs in the market.
Silverpush Pre-Bid Brand Safety and Contextual CTV Segments target CTV inventory at the episode level. The segments are pre-bid, so one can make sure the campaigns are running only in highly relevant, brand-safe environments before a single impression is served.
As per their release, Silverpush Pre-Bid Brand Safety & Contextual CTV Segments have three key benefits for CTV buyers:
Easy to Test: Select from 50+ pre-built custom contextual segments to easily filter the CTV inventory that’s best for brand, campaign, and audience.
Episode-Level Targeting: Target at the episode-level to drive higher reach and higher efficiency
Pre-Bid Segments for Brand Safety & Context: Create custom contextual segments to ensure all the ad placements are brand-suitable and in-context with advanced brand safety filters.
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