MGID, the global advertising platform, has introduced a new dashboard for MGID Ads, its self-service campaign planning and execution suite. The new platform doubles the speed of campaign setup by showcasing a plethora of AI-powered features through an intuitive interface that is more powerful than before.
With the help of informative tooltips, users will be guided through MGID Ads’ entire campaign creation process, from creative development to ad placement. The platform leverages extensive data analytics, a CPC calculation feature, a step-by-step tracking setup, and AI-generated creatives to maximize performance.
The goal of MGID’s new dashboard is to redefine the advertiser journey rather than just integrate AI. The update lets advertisers launch up to 100 creatives at once. It can increase the number of campaign metrics from 9 to 27. This increase in functionality is paired with an easy-to-use interface that provides tooltips and instant error alerts with resolution descriptions. It will help users navigate the campaign creation process. These features demonstrate MGID’s dedication to raising the standard of advertising while also making it easier for marketers to carry out their campaigns.
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The introduction of MGID’s new dashboard is a significant development for the advertising sector. MGID Ads is poised to transform marketing strategies through the integration of cutting-edge AI technologies. It will provide previously unheard-of levels of campaign optimization, content personalization, and customer engagement.
Matthew Villa, Head of Sales US at MGID said,
“Advertisers always have more to do than there are people to do it, so we’ve overhauled MGID Ads to make it as easy as possible to work efficiently with native ads. By weaving AI into the very fabric of our new dashboard, advertisers can leave the heavy lifting to technology while focusing on driving audience attention, maximizing performance, and delivering measurable results.”
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