The Wit & Chai Group, a marketing creative agency, announces a major advancement in its trajectory. The agency has made a calculated step towards a more diverse service offering by partnering with Pratisaad Communications, a reputable name in the advertising industry.
Abhijeet Jog, a seasoned advertising professional with a wealth of knowledge in print, mainline, and below-the-line campaigning, is the leader of Pratisaad Communications. He will be essential in helping Wit & Chai Group reach a wider audience, particularly about national brands and tier 2 and tier 3 cities. With this affiliation, Wit & Chai Group is better positioned to provide integrated solutions that combine Above-The-Line (ATL) and Below-The-Line (BTL) campaigns, demonstrating the agency’s dedication to and competence in offering full-service marketing solutions.
With this advancement, Wit & Chai is ready to design and carry out 360-degree campaigns, connecting the digital and traditional worlds and providing clients with comprehensive solutions under one roof.
Read More: GroupM and SeenThis Avoid Over 230 Tonnes of Carbon Emissions in First Year of Global Partnership
This tactical partnership solidifies Wit & Chai’s standing in the market and its dedication to providing its customers with creative, effective, and comprehensive marketing solutions.
Abhijeet Jog said,
“This is an exciting step forward for both Pratisaad and the Wit & Chai Group. Both our teams are passionate about producing inventive work that leaves a mark on the consumer. It is this shared passion that will drive our collaboration to new heights.”
Nahush Gulawani, partner at Wit & Chai Group, also commented on the collaboration,
“Pratisaad’s expertise adds a valuable dimension to our capabilities. This partnership aligns with our vision of providing end-to-end services, ensuring that our clients receive solutions for their unique and diverse marketing needs.”
Read More: Bacardi India Names Monojit Mukherjee Director of External Affairs
