Google’s BARD vs ChatGPT: Which AI Will Rule the Search Realm?

Google is quickly launching a conversational AI named Bard, due to the impact that OpenAI’s ChatGPT has had on the way, people search for information. The growing threat posed to the tech giant has prompted the development of a Language Model for Dialogue Applications (LaMDA) powered, lightweight version of the conversational AI model. With the vast amount of information available to Google, they have the potential to provide formidable competition in the field.

What is Bard

Bard is an experimental conversation AI service that is powered by LaMDA (Language Model for Dialogue Applications). It draws on information from the Web to provide fresh, high-quality responses to queries.

Exploring Google’s Upcoming AI Features in Search

Have you been eagerly anticipating the integration of ChatGPT-style AI in Google Search? Well, Google has provided a glimpse of what’s to come with an example of how its AI technology will respond to long search queries.  Google CEO Sundar Pichai wrote in the blog:

“Soon, you’ll see AI-powered features in Search that distill complex information and multiple perspectives into easy-to-digest formats, so you can quickly understand the big picture and learn more from the web: whether that’s seeking out additional perspectives, like blogs from people who play both piano and guitar, or going deeper on a related topic, like steps to get started as a beginner.”

In case you’re wondering, Bard is separate from Google search. This screenshot highlights the AI-powered features that will soon be available on Google Search.

How does Bard respond

Below Google image showcases the potential response of its AI service, Bard, to a query in a ChatGPT-style manner.

How does Bard work?

Bard is powered by LaMDA, a large language model that was developed and released by Google in 2021. Sundar Pichai said the company will initially release Bard on a ‘lightweight’ version of LaMDA that would require significantly less computing power, enabling it to scale to more users and seek more feedback.

Bard seeks to combine the breadth of the world’s knowledge with the power, intelligence, and creativity of the large language models. It draws on information from the web to provide fresh, high-quality responses.

Difference between Bard AI and ChatGPT

Who are the trusted testers

Google has stated that they are not the creators of the Search Quality Raters, but instead work with a third-party supplier to hire a diverse group of individuals from different demographics and locations to evaluate their products. The purpose of this testing is to gather insights and improve the user experience for real users.

Why we care

Analysts suggest, the popular artificial intelligence chatbot, ChatGPT reached 100 million users just two months after launching surpassing TikTok. TikTok reached after nine months of its global launch.  Google’s Bard and ChatGPT approach to human-like Q&A response is intriguing. It’s early days, but there may be an evolution in user experience and interface. An interesting aspect to watch is Google’s handling of attribution and citation, particularly in search. For years, Google has utilized AI to generate knowledge panels, which sometimes lack attribution.

In the wake of ChatGPT’s massive adoption, will Google BARD also smash all records and our imaginations?

Interesting Read: Tête-à-Tête With ChatGPT- The Power Of AI

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About Neha Mehta

Neha started her journey as a financial professional but soon realized her passion for writing and is now living her dreams as a content writer. Her goal is to enlighten the audience on various topics through her writing and in-depth research. She is geeky and friendly. When not busy writing, she is spending time with her little one or travelling.

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