Reflect! – Rakesh Hinduja, Co founder & Managing Partner Wondrlab Network

Rakesh Hinduja brings together brands and human behaviour, viewing them through the lens of different content platforms at Wondrlab. He was previously the COO, Leo Burnett – West, and transformed a downward-curve traditional agency into one with high-performing growth.

Personal belief he had to let go of as his journey evolved

“I once believed working like an owner inside organisations was the same as building one. The last five years taught me the true weight and meaning of ownership.”


In moments when work feels relentless, what brings him back to himself?

“My life partner—my wife Ekta. She instinctively knows the formula, and I can’t thank her enough.”


Early moment from building Wondrlab that still shapes how he decides today?

“The realisation that Indian minds and Indian technology can solve global marketing problems, so India deserves its own global network.”

 


What part of his life outside work most influences how he leads?

“Sport. Playing and following it has shaped my thinking on discipline, resilience, teamwork, and always bringing out the best in myself and others.”


Book, film, or piece of art he keeps returning to, and what does it reveal about him?

“Benchmark work and iconic sporting moments inspire me deeply. What that reveals about me—I prefer to keep close to the chest.”

 

One quiet ritual he rarely talks about but deeply values?

“Listening—to music, and more importantly, to people”

 

Author Profile

About News Bureau

View all posts by News Bureau