Published on: July 6, 2026
VIRGIO has promoted Hansa Nigam to the position of Chief Marketing Officer (CMO) as the company strengthens its leadership team to support its next phase of expansion.
Having joined VIRGIO in 2023, Nigam has played a significant role in shaping the brand’s identity and enhancing consumer engagement. In her new leadership role, she will oversee the company’s marketing and growth strategy, with a focus on expanding VIRGIO’s presence in the market, accelerating customer acquisition, and reinforcing its positioning at the intersection of fashion, sustainability, and technology.
Before joining VIRGIO, Nigam built extensive experience across brand strategy, digital marketing, and consumer growth. She previously led marketing initiatives for the OnePlus Nord portfolio across India and international markets. She also managed digital marketing for several celebrity-led brands at Glance and was part of the strategic planning team at The Glitch, where she developed brand strategies for consumer-focused businesses.
Commenting on her appointment, Hansa Nigam, chief marketing officer, VIRGIO, said: “I’m honoured to take on this role at such an exciting stage in VIRGIO’s journey. Over the past few years, we’ve built a brand that is not just responding to how consumers shop today, but reimagining how fashion can be discovered, experienced, and produced. I’m excited to continue building on that momentum- creating marketing that inspires people, strengthens our community, and helps shape the future of conscious fashion.”
According to the company, Nigam’s promotion reflects VIRGIO’s continued commitment to investing in leadership as it scales its technology-driven sustainable fashion business across India.
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