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New ‘Instacart for Shopify App’ Revolutionizes Merchant Advertising

Netra Marketing 08-09-23

Zeotap Data Joins TikTok to Enhance Targeting And Boost Ad Campaign

Netra Marketing 05-09-23

Kofluence Unveils Kofinity, An Assured Path to Brand Partnerships

Netra Marketing 05-09-23

GumGum Unveils Social Empowerment Initiative with In-Video Ads

Netra Marketing 04-09-23

mediaocean, magnite, CTV, linear TV, local advertising, SSP, streaming, local advertising, streaming video, partnership, omnichannel advertising, marketing, collaboration, integration, workflow, premium CTV, local linear buyer, linear purchasing, ad infrastructure, multichannel marketing, sell-side ad agency, sell side platform, sell-side streaming, streaming footprint

Magnite-Mediaocean Enhance CTV Access to Local Linear Buyers

Netra Marketing 01-09-23

Red Havas ME Launches Influencer Marketing Initiative “SWAY”

Netra Marketing 29-08-23

Basis Tech-FreeWheel Partner for Direct Access to Premium CTV Inventory

Netra Marketing 28-08-23

Venture capital, Saudi research and media group, SRMG, Saudi arabia, $5 million, MENA, mena region, leading music, streaming platform, music platform, music streaming, entertainment platform, Anghami, strategic investment, integrated media platform, audio streaming platform, digital audio, Arab music, international music, podcasts

SRMG Ventures Pours $5 Million in MENA’s Anghami Platform

Netra Marketing 23-08-23

Threads, Meta, Mark Zukerberg, meta platforms, microblogging app, microblogging platform, threads microblogging, adam mosseri, Instagram threads, meta app, X, elon musk, web-based version, web platform, social media, social media app, technology, marketing, web version

Meta To Roll Out Web Version Of Threads, Granting User Requests

Netra Marketing 21-08-23

Boost consent, platform Quantcast, Quantcast, InMobi, publishers, content monetization, Quantcast choice, adtech, enhance frictionless, strategic acquisition, CMP, consent management platform, consent management, privacy, monetization, advertising, technology, user consent, GDPR, CCPA, targeted advertising, consent preferences, compliance, privacy laws, privacy concerns, privacy policy, IAB, adtech, content management, data governance,

InMobi Bolsters Privacy Control with Quantcast Choice Acquisition

Netra Marketing 18-08-23

Strategic partnership, WPP, advertising, Optimizely’s platform, wpp’s enterprise, digital experiences, DXPs, digital experience platform, Optimizely’s suite, WPP clients, marketing, Optimizely’s capabilities, nyse wpp, business, analytics, Google analytics, google optimize, marketing, internet marketing, Optimizely, web experimentation, digital experimentation, content marketing, content management, commerce, DXP tools, web analytics, experimentation platform, GA4, digital innovation, conversions, engagement

WPP and Optimizely Team Up for Data-Driven Digital Experiences

Netra Marketing 16-08-23

Lyft’s App Now Offers Advertising Throughout Passenger’s Journey

Netra Marketing 11-08-23

Mondelez international returns to X with brand safety committment

Netra Marketing 09-08-23

Disney Hotstar, cricket season, CTV, marketing, marketing initiative, advertising, internet advertising, connected TV, india, tv advertising, ad campaign

Disney+ Hotstar Amp Brand Outreach With CTV Targeting

Netra Marketing 03-08-23

whatsapp, video messaging, meta, updates, beta testing, mark Zuckerberg, rollout, real time video

WhatsApp Introduces Real-Time Video Messages in Global Rollout

Netra Marketing 28-07-23

Omnicom, Google Cloud, Google, AI, artificial intelligence, ai marketing, ai advertising, Dalle-E, chatgpt, Imagen, PaLM2,

Google and Omnicom Collaborate to Enhance Advertising with Generative AI

Neha Mehta Marketing 21-06-23

Vistar Media and Broadsign Partners To Optimize Programmatic DOOH Transactions

Neha Mehta Marketing 27-03-23

Adform and Digiseg offer new ad tool for Saudi Arabia advertisers

adscholars Marketing 14-03-23

Wavemaker India Launches D2C Solutions Unit

Neha Mehta Marketing 22-02-23

Dentsu partners with Moving Walls to bring accountable DOOH advertising to Africa

adscholars Marketing 20-02-23

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