Published on: May 28, 2026
Schbang has appointed Amit Murthy as Business Head, further strengthening its leadership team as the agency continues to expand its integrated brand and communication capabilities.
In his new role, Murthy will oversee mandates focused on scaling businesses, strategic storytelling and purpose-led initiatives, while collaborating closely on integrated marketing and brand communication strategies.
Murthy shared the announcement through a LinkedIn post, expressing enthusiasm about beginning a new phase in his professional journey and taking on a fresh challenge with Schbang.
Before joining Schbang, Murthy was associated with Dentsu Creative, where he served as Vice President from November 2020 until February 2026.
Prior to that, he worked with The Womb Communications as Business Partner between December 2018 and February 2020 in Mumbai. He also held the position of Client Servicing Director at Enormous from February 2016 to May 2018.
Murthy brings extensive experience from MullenLowe Lintas Group, where he spent over seven years handling multiple leadership roles across brand services. During his tenure from 2008 to 2016, he progressed through positions including Brand Services Manager, Senior Brand Services Manager, Brand Services Director and Senior Brand Services Director.
Earlier in his career, he worked at Ogilvy and Mather as Senior Account Executive, managing brands such as Parle Products, Tata Housing and Principal Mutual Funds. He also held a similar role at Beehive Communications.
With a strong background across brand management, client servicing and strategic communications, Murthy’s appointment is expected to support Schbang’s continued focus on integrated growth and business transformation.
Read more: Deepshikha Bhardwaj Joins Schbang as National Lead for Media Strategy
