Published on: May 18, 2026
May 18, 2026; Mumbai, India: Goafest Advertising Rocks is set to present its biggest Season yet as acclaimed lyricist, screenwriter, and Chairman of the Central Board of Film Certification (CBFC), and Omnicom Advertising India’s Chairman Prasoon Joshi joins as a Jury member for the finale. Completing the esteemed jury panel for this high-octane finals are celebrated singer and performer Neeti Mohan, along with Composer-Director, Pianist, and World Leadership Inspirational Award-winning Musician Merlin Dsouza also Founding Partner, Brand Musiq and Director of Music Mode and Rajeev Raja, Founder & Soundsmith, BrandMusiq.
The industry’s only talent hunt of its kind, Advertising Rocks has become the definitive platform for talent to showcase their music skills. Setting new benchmarks, the fourth season of Advertising Rocks received over 50 entries and promises an electrifying musical showcase.
Comprising the jury for the semi-finals are Manta Sidhu, Founder and Director – Culture Connect India & the Music Academy Gurgaon, and Subhash Kamath Former CEO, BBH India & Former Chairman, ASCI, who will be joined by Merlin Dsouza and Rajeev Raja. The semi-finals on Day 1, 20th May will witness the 20 shortlists battle it out to make it to Goafest main stage for a high-stakes Grand Finale on Day 2, 21st May.
Sharing her excitement Singer and Performer Neeti Mohan said “Music connects people in the most powerful way, and Ad Rocks perfectly captures that energy. I’m delighted to be part of the finale at Goafest 2026 and can’t wait to witness the incredible performances lined up this season.”
Manta Sidhu, Founder and Director – Culture Connect India & The Music Academy Gurgaon further added saying, “Music is for everybody. It’s one of the most powerful stress busters, and it’s wonderful to see Goafest creating a platform for advertising professionals to explore and celebrate their creative side beyond the workplace. Excited to be a part of the jury!”
“Whether it’s a high-octane rap or a soulful ballad, Ad Rocks celebrates the raw creativity that keeps our industry alive. Goafest proves that some of the best ideas happen when the mic is on and the work-day ends.” shared, Merlin Dsouza, Founding Partner, Brand Musiq and Director of Music Mode, Composer-Director, Pianist, and World Leadership Inspirational Award-winning Musician.
“I am very happy to be part of the Ad Rocks jury and help discover musical talent in the ad industry,” expressed.” concluded Rajeev Raja, Founder & Soundsmith, BrandMusiq.
Advertising Rocks will witness contestants compete in Solo and Duet formats for Indian and International music categories. From Bollywood favourites to global chartbusters, the platform celebrates a diverse musical spectrum spotting industry talent.
Presented by Big FM and Powered by BAE, Advertising Rocks Season 4 at Goafest 2026 has carved a unique space for itself returning with a bigger stage providing a unique platform for the industry’s most talented voices.
Goafest 2026 will take place on May 20, 21 and 22 at Taj Cidade De Goa Horizon, Goa, India.
Register today to attend via www.goafest.com
Read more: Goafest 2026 Gears Up for Massive Pan-India Delegate Turnout
