Django has been appointed as the digital partner for Eva, the personal care brand from TTK Healthcare, in February 2026. The collaboration aims to strengthen the brand’s connection with a younger, digitally engaged audience.
Eva has long been recognised as one of India’s early women’s deodorant brands, maintaining a strong presence in the personal care category. Through this partnership, Django will support the brand’s evolving positioning while preserving its legacy and strong consumer affinity.
Under the mandate, Django will oversee content strategy, social media management, campaign development, influencer partnerships, and brand storytelling. The focus will be on improving digital engagement and boosting brand recall across platforms.
Aashay Shah, Co-Founder at Django Digital, said, “Eva has always been a brand with its own charm, personality, and loyal audience. What excites us is the opportunity to take that legacy into its next chapter – evolving the way Eva speaks, engages, and shows up for today’s consumers while staying true to what people already love about it.”
Arjun Siva, Head of Digital and eCommerce , TTK Healthcare, said: “Eva has always been about helping young women make Special happen in their everyday lives. Django understood that spirit right away and brought ideas that feel current, confident, and full of heart. We can’t wait to bring that to life together.”
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