Dentsu has announced the departure of Anita Kotwani from her role as Chief Client Officer, South Asia, marking the end of a five-year journey with the network. Kotwani has chosen to pursue new avenues in her professional career.
Since joining dentsu in 2020, Kotwani has been a key leader across the Media business, contributing to teams at Carat, iProspect, dentsu X, Sokrati, Posterscope and Amplifi. Her work centred on enhancing capabilities, accelerating new business momentum, and strengthening partnerships across markets. In her latest mandate, she played an instrumental role in elevating client engagement and operational performance.
During her tenure, dentsu India’s Media practice achieved a 10% rise in billings, secured 80 new brand wins in 2024, and launched pivotal initiatives such as Retail Media, Performance Practice 2.0, Total Commerce and Spark. She also contributed significantly to the Media++ integration program across the network.
The organisation has activated a structured transition plan to maintain seamless service for clients across South Asia.
Harsha Razdan, CEO, South Asia, dentsu, said, “Anita has played a defining role in strengthening our Media practice and deepening our client partnerships across the region. Her leadership, clarity of purpose, and commitment to integration have strengthened the network in meaningful ways. We thank her for her exceptional contribution and wish her continued success in her next chapter.”
Reflecting on her journey, Kotwani shared, “My time at dentsu has been both fulfilling and future-shaping. Collaborating with ambitious teams and visionary clients has been a privilege, and I am immensely proud of what we achieved together – from strengthening media brands to building capabilities that will serve the network for years to come. Dentsu will always remain an integral part of my professional journey. As I turn the page, I am excited to explore new opportunities where I can leverage my experience to drive growth, transformation, and lasting impact.”
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