NeoNiche Strengthens Strategic Focus On East India: Bridging Culture, Creativity, And Full-Service Marketing In Kolkata

Kolkata, India – June 11, 2025NeoNiche Integrated Solutions, one of India’s leading full-service experiential marketing firms, is now turning its strategic focus to East India, beginning with Kolkata — a region known for its rich cultural legacy and growing demand for innovative brand experiences.

With over a decade of experience delivering integrated marketing solutions across diverse industries — from technology and BFSI to government, healthcare, and consumer brands — NeoNiche is bringing its full-stack marketing capabilities to the East with renewed intent.

“Our presence across India has shown us the power of regional storytelling. East India, and Kolkata in particular, offers a vibrant platform to blend culture with creativity, and tradition with technology,” said Prateek N Kumar, Founder and CEO of NeoNiche. “We see this as a strategic opportunity to co-create experiences that are rooted in the local context but delivered with global precision.”

NeoNiche will focus on designing and delivering large-scale cultural festivals, public-private forums, state-led development programs, community-led initiatives, and high-impact business events — all powered by its proprietary platforms, AI-enabled tools, and experiential design expertise.

This strategic emphasis also opens doors for cross-border partnerships in the region, especially with neighbouring countries like Bangladesh and Bhutan, making East India a critical connector in NeoNiche’s broader national and regional narrative.

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