Tata AIG General Insurance Company Limited has appointed Shekhar Saurabh as its new Head of Marketing. In this key role, Saurabh will drive the company’s branding and marketing strategies to enhance its competitive edge in the insurance sector.
Before joining Tata AIG, Saurabh gained extensive experience in the marketing domain with prominent companies. He previously worked at Godrej Consumer Products Limited, where he served as the Category Head of Marketing for the home care segment. His earlier experience also includes roles at GSK Consumer Healthcare India, where he developed expertise in brand management, marketing strategy, and consumer insights.
On LinkedIn, Saurabh shared his excitement for his new role:Â
With over a decade of experience, Saurabh specializes in market research, competitive analysis, brand management, product innovation, strategy formulation, and digital marketing. His expertise and leadership will play a pivotal role in strengthening Tata AIG’s presence in the competitive insurance market.
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