Former Johnson & Johnson’s consumer division, Kenvue, wrapped up its APAC media pitch, which started in early 2024. According to a report, Publicis Media was chosen by the consumer health company to serve as its media agency, replacing IPG. R3, a worldwide independent marketing consultancy, was handling the pitch.
Johnson & Johnson (J&J) declared in late 2021 that it would split off its consumer health division and establish a new publicly traded company. Inspired by the words “Ken,” which means knowledge, and “vue,” which means referencing sight, J&J first revealed the name Kenvue in September 2022.
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