ZEE5 has appointed Vikram Chande as its National Sales Head – Digital. With 17 years of experience in digital media, Vikram brings deep expertise in programmatic advertising, audience strategies, media marketplace development, performance marketing, P&L management, and revenue optimization.
Previously, Vikram served as General Manager & Sales Lead – India at Samsung Ads. Announcing his new role on LinkedIn, he shared,
Before his tenure at Samsung Ads, Vikram played key roles in driving growth and success at leading companies such as Adobe, GroupM, Dentsu International, LS Digital, and Directi, where he began his career as a Portfolio Analyst in 2006.
At ZEE5, Vikram will lead the digital sales strategy, focus on enhancing audience engagement, and drive revenue growth in the highly competitive OTT industry. His extensive experience and strategic insights are expected to strengthen ZEE5’s position as a frontrunner in digital entertainment.
Read more: BC Web Wise Bags Digital Mandate for LIC Housing Finance