Dentsu Creative Names Abhijat Bharadwaj As Chief Creative Officer – Digital Experience
Abhijat Bharadwaj has been named Chief Creative Officer for Digital Experiences by Dentsu Creative India. Abhijat Bharadwaj began his seven-year tenure with CreativeLand Asia as ECD. After that, he was promoted to CCO at the company. Bharadwaj will drive the creative vision, encourage teamwork, and push storytelling to new heights in his role as Dentsu Creative’s new CCO. He wants to produce content that is impactful and specifically catered to the Indian market, with an emphasis on fusing storytelling with his Indian heritage.
Abhijat brings over one and a half years of creative experience
With more than 17 years of experience in advertising, Bharadwaj has proven its ability to blend insightful storytelling with the subtleties of Indian culture to create campaigns that genuinely connect with consumers. Before joining Dentsu Creative, he held prominent roles at Star India and CreativeLand Asia, where he spearheaded successful advertising campaigns and helped establish major sports leagues. Along the way, he has developed strategies for Indian companies like Jet Airways and Dabur in addition to campaigns for multinational behemoths like McDonald’s and MasterCard.
In 2007, he began working for Leo Burnett as a copywriter. Throughout his more than 15-year career, Bharadwaj has collaborated with companies and brands such as McCann Erickson Delhi, Contract Advertising, Black Pencil, and Star India.
Here’s what they said
Abhijat Bharadwaj, in his LinkedIn announcement, stated,
“I’m happy to share that I’m starting a new position as Chief Creative Officer (CCO) at Dentsu Creative – Digital Experience”
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