Tute Consult, an independent communications and public relations agency in India, introduces PALOMAR, a network of independent agencies united by shared values and a bold vision. With just one platform, one network, and one point of contact, PALOMAR is the all-encompassing answer that clients both locally and internationally turn to for guidance. It coordinates all of a client’s needs, from the creation of the initial strategy to the careful management and implementation.
Tute Consult joins PALOMAR to enhance connections
The network’s goal is to give brands looking to support campaigns that aim to integrate their global narratives through targeted market networking an all-inclusive offering. By using local partners to build relationships with communities across the globe, it gives clients access to a global network of professionals who can plan and oversee customized communications campaigns for particular regions while keeping an international perspective and efficacy in global outreach.
Across the globe, PALOMAR’s member agencies are present in Milan, London, Paris, Madrid, Amsterdam, Dubai, New York, Los Angeles, and Mumbai. These agencies are leaders in the luxury fashion, beauty, design, lifestyle, and hospitality industries. With Tute Consult on board, a number of international brands will be able to establish a strong presence in the Indian market, which has been exhibiting great potential for premium and luxury segments.
PALOMAR creates campaigns that connect with consumers locally and internationally by combining local insights. providing a range of services, including press office and showroom, talent and influencer marketing, social media and key opinion leader (KOL) outreach, and strategic PR and communications consultancy. Regardless of the location, its method guarantees that every campaign is created to maximize impact and relevance.
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PALOMAR’s member agencies
As of right now, the following agencies are members of PALOMAR’s agency network: Pilot Room in Milan; Alpha-Kilo in London and New York; the Floor X in London; DM Media International in Paris and Los Angeles; The Communications Lab in Madrid; In House in Madrid; SO PR in Amsterdam; Stephen PR in Dubai; MV PR in New York and Los Angeles; Tute Consult in Mumbai. The objective of the network’s ongoing expansion is to reach progressively larger markets in line with business development and brand communication plans.
Integrated approach to connect with locals
In order to thrive in the dynamic communications industry of today, brands need to adopt a global and integrated approach that connects them with local communities, each of which has its own distinct cultural quirks, consumer preferences, and media environments. Acknowledging the significance of domain-specific knowledge within an international context, PALOMAR meets these demands with its network of specialized agencies, which are ideally situated to comprehend and interact with a wide range of audiences.
By providing experiences that are tailored to each niche, PALOMAR guarantees that stories resonate with their target audience and demonstrates its dedication to a single, global vision that is personalized and tailored to the unique needs of every market, from strategy formulation to execution.
A cohesive and connected ecosystem of communication experts that represents the power of collective effort and shared purpose in the public relations industry, as symbolized by its name, which is inspired by a resilient sailor’s knot. PALOMAR, which is based on a culture that places a high value on relationships, is led by a single vision and aspires to excellence in all of its endeavors, encounters, and interactions.
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Here’s what they said
Komal Lath, founder of Tute Consult shared,
“Tute Consult is excited to join hands with PALOMAR and contribute to its vision of impactful global communications. Blended with our experience and expertise, this collaboration will enable us to help international brands navigate cultural nuances and build meaningful connections with Indian consumers, while providing our existing clientele with access to a global network of experts.”
Chiara Fornari, Partner at Pilot Room and Founder of PALOMAR added,
“Pilot Room’s vision for establishing PALOMAR focuses on engaging partners with a deep understanding of the international landscape and extensive knowledge of specific markets to meet the evolving needs of our clients. Committed to providing integrated and effective communication solutions, Pilot Room, consistently values localized PR expertise with a global mindset. This allows us to craft campaigns on both local and global scales, tailor-made to individual countries to successfully address brand’s demands. Collaborating with partners aligned with target markets with a tailored, boutique approach to clients, we can develop international and integrated PR strategies that truly resonate within communities worldwide.”
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Author Profile
- Netra
- Netra is a Dual Masters graduate in International Business and Marketing. She is a content-writing enthusiast and a social media addict. In her downtime, you will find her headbanging to Pop songs from around the world. She is also a sports fanatic and especially loves F1, Volleyball, and Cricket. Her hobbies are baking and watching Anime.
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