Luminous Selects Cheil India

Luminous Power Technologies, Cheil India, marketing, creative agency, technology, communications, integrated communications, mandate, transformation, sustainable energy, integrated strategy, key campaigns, trustworthy companies, game-changing solutions, strategy transformation, Neeraj bassi, Neelima burra, growth,

Luminous Power Technologies has selected Cheil India as its creative agency after a competitive pitch. With an emphasis on cutting-edge technology, Cheil India has been entrusted with an integrated communications mandate to assist Luminous Power Technologies in their transformation into a provider of sustainable energy solutions.

Cheil India appointed as creative agency for Luminous Power Technologies

Luminous Power Technologies has awarded Cheil India the mandate for Integrated Strategy, Creative, and Key Campaigns. Cheil will be in charge of advancing Luminous’ vision through significant campaigns and the expansion of the solar category through digital leadership.

With over 35 years of experience in offering cutting-edge energy solutions, Luminous has successfully made a name for itself in India as one of the most reputable and trustworthy companies. One of the first companies to offer solar energy solutions, Luminous is dedicated to providing its clients with game-changing solutions at every stage of the solar rooftop solutions journey. Many products that will improve the solar energy industry have been introduced as a result of its committed R&D and product innovations.

Here’s what they said

Neelima Burra, Chief Strategy Transformation and Marketing Officer, Luminous Power Technologies said,

“Luminous is a leading brand in the energy solutions industry and is now strengthening its position in the rooftop solar segment. We aim to bolster the brand through innovative, meaningful, and purposeful consumer campaigns to effectively strengthen consumer affinity. With Cheil’s strong creative and marketing capabilities, we are excited to collaborate with them as we embark on the next phase of growth for brand and business.”

Neeraj Bassi, Chief Growth Officer, Cheil India commented,

“We are excited to partner with Luminous Power Technologies as they seek to reinvent themselves. It is a great opportunity for us to showcase the breadth of integrated capabilities that we offer to our clients and help them achieve their business goals. We look forward to doing some exemplary work in this category with them.”

Author Profile

Netra: Netra is a Dual Masters graduate in International Business and Marketing. She is a content-writing enthusiast and a social media addict. In her downtime, you will find her headbanging to Pop songs from around the world. She is also a sports fanatic and especially loves F1, Volleyball, and Cricket. Her hobbies are baking and watching Anime.