Krishnarao Buddha Steps Down as Senior Category Head – Marketing at Parle Products

Krishnarao Buddha, Senior Category Head – Marketing at Parle Products, has stepped down from his position. During his tenure, he oversaw key portfolios, including confectionery, snacks, cakes, and rusks.

Sharing a note on LinkedIn, Buddha reflected on his journey and experiences.

Krishnarao Buddha, Parle Products, Senior Category Head, marketing professional, snacks portfolio, confectionery marketing, biscuits marketing, cakes marketing, rusks marketing, IIM Ahmedabad alumni, Maxwell Apparels, Uncle Chipps, Excelcia Foods, Gold Cross, Magix Creme biscuits, BakeSmith English Marie, premium biscuits, product launches, marketing strategy, brand management, career transition, Parle biscuits, snacks marketing, confectionery portfolio, marketing leadership, biscuit relaunch, premium category marketing, career in FMCG, Parle career, FMCG marketing professional,

An alumnus of IIM-Ahmedabad, Buddha began his career at Maxwell Apparels before moving to Uncle Chipps as Deputy Product Manager. He later held roles at Excelcia Foods as Product Manager and at Gold Cross.

Buddha joined Parle Products in 2001, managing both biscuits and confectionery portfolios. As Deputy Marketing Manager, he spearheaded the relaunch of Magix Creme biscuits in the mass segment and introduced BakeSmith English Marie as a premium offering in the category.

Read more: Universal Music Group And Spotify Strike New Multi-Year Agreement 

Author Profile

About News Bureau

View all posts by News Bureau