Gray Media Announces Two General Manager Moves

Gray Media announced today the moves of two current General Managers to new markets. Gray has named Shannon Booth as the next General Manager of WOWT (NBC) in Omaha, Nebraska. She will succeed Jim McKernan, who is retiring on June 2 after a 44-year career in broadcasting. Jacque Harms will succeed Shannon as General Manager of Gray’s KOLN (CBS) and KSNB (NBC) in Lincoln, Nebraska, and KNOP (NBC) and KNPL (CBS) in North Platte, Nebraska.

For the past eight years, Shannon has overseen several market-leading television, digital and streaming products serving Lincoln, Grand Island, Hastings, Kearney, North Platte and many communities in between. Previously, Shannon spent 18 years at KCRG in Cedar Rapids, Iowa, where she held several management positions in news, digital, marketing and creative. Shannon also spent time at WOI in Ames, Iowa; KTIV in Sioux City, Iowa; WHO in Des Moines, Iowa; and KWWL in Waterloo, Iowa. Shannon currently serves as president of the board for the Heartland Cancer Foundation and is past board chair of the Nebraska Broadcasters Association.

Shannon’s successor, Jacque Harms, returns home to Nebraska, where she began and spent most of her more than 35-year career in the media business. She first joined the KNOP staff in North Platte on a part-time basis in 1994. Over the next several years, she served as an anchor, reporter, photographer, producer and news director. Five years ago, she became the General Manager of WTOK (ABC) in Meridian, Mississippi, and, in 2025, she relocated to Colorado Springs to become the General Manager of KKTV (CBS). Under her leadership, WTOK was the Mississippi Association of Broadcasters Small Market Station of the Year in 2024 and a National Association of Broadcasters Service to America Finalist in 2021.

Jacque has served on the Mississippi Association of Broadcasters Board of Directors as well as on the planning committees that launched Mississippi’s inaugural MAB Student Conference and Women in Broadcasting awards program and luncheon. She is an award-winning journalist with honors from the Associated Press, Nebraska Broadcasters Association, and Midwest Broadcast Journalists Association.

Read more: Keenai Wealth Partners With 22Feet Tribal Worldwide To Build Distinctive Brand Identity

Author Profile

About News Bureau

View all posts by News Bureau