At the Abby Awards 2025 held during Goafest, specialist agencies were celebrated for their focused expertise and outstanding creative achievements across key categories.
Enormous emerged as the Creative Agency of the Year, impressing with 6 Gold, 17 Silver, 24 Bronze, and 20 Merit awards, amassing a remarkable total of 286 points. Their broad range of impactful campaigns demonstrated creativity and consistency across multiple platforms.
Leo India made a strong impact as the Brand Activation & Promotions Specialist Agency of the Year, securing 2 Silver, 4 Bronze, and 1 Merit awards with 30 points, showcasing their excellence in experiential and promotional work. They also shone in the Health Specialist category, winning 1 Grand Prix, 4 Gold, and 4 Merit awards, totaling 40 points — a testament to their leadership in health-focused creative solutions.
FCB India took the spotlight as the Branded Content & Entertainment Specialist Agency of the Year, with 3 Gold and 3 Silver awards, collecting 30 points. Their storytelling and entertainment-driven campaigns stood out for engaging audiences effectively.
Good Morning Films led the Video Craft Specialist category, winning 3 Grand Prix, 7 Gold, 3 Silver, and 3 Merit awards. With a total of 84 points, they were recognized for their outstanding craftsmanship and visual storytelling prowess.
These results from the Abby Awards 2025 highlight how specialist agencies are setting new benchmarks with their deep domain knowledge and creative innovation, driving growth and impact across diverse sectors of the advertising industry.
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