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Pravis Acquires Significant Stake in StreamO, an Ad-Tech Gaming Platform

Netra Technology 06-05-24

LinkedIn Introduces Video Games on Mobile and Desktop

Netra Technology 02-05-24

Microsoft, SLM, small language models, LLMs, Large Language models, mobile devices, AI, artificial intelligence, Phi-3-Mini, datasets, Google, Gemini, OpenAI, ChatGPT, smartphone, human language, compact models, tokens, arithmetic, language, coding, factual inaccuracies, HuggingFace, Ollama, Microsoft Azure AI Studio, AI platforms, context window, social media posts, marketing, newsletter, email subject lines, pricing information, latency,

Microsoft Unveils Phi-3-Mini, Its Small Language Model

Netra Technology 29-04-24

Google, programmatic advertising, privacy sandbox, third party cookies, cookies, third-party data, cookie deprecation, CMA, competition and markets authority, ad markets, programmatic, tech, browser traffic, Chrome browser, digital advertising, online privacy, browser market, adtech,

Google Delays Third-Party Cookies Phase-Out Yet Again!

Netra Technology 25-04-24

Publishers, ad campaigns, pubm, programmatic, generated cohort, marketing, audience segments, pubmatic com, media, groupM, advertisers, digital advertising, partnership, pubmatic, cookieless, addressability, digital, media investment, supply chain, cohort-based modeling, AI model, artificial intelligence, privacy-first, ad buying, SSP, sell side place, privacy compliant, ID matching, digital media, third party cookies, insight-driven advertising, machine learning, AI, first-party data, ad format, online advertising, CTV, mobile app,

PubMatic Announces Partnership with GroupM For Cohort-Based Modeling Capabilities

Netra Technology 23-04-24

Onetab, generative AI, SaaS, corporate development, team expansion, Ankita Phanse, strategy, planning, Pratish Gopinath, Harish Chouhan, Saket Dandotia, Alok Patil, cross-functional teams, market trends, customer needs, finance,

Generative AI SaaS startup Onetab expands India operations

Netra Technology 22-04-24

Karan shroff, lightfury games, games, gaming, funding, seed funding, seed round, kunal shah, blume ventures, angel investors, Gaurav mujal, cred, unacademy, gemba capital, gaming startup, $8.5 million, gamign studios, MIXI Inc, AAA titles, startups, lightfury funding, online gaming, gaming software, mobile gaming, marketing, budgets, graphics, computers, mobile devices, marketing campaigns, GTA, grand theft auto, the witcher, Assasin’s Creed, call of duty, COD, MPL, AAA games,

Lightfury Games Secures $8.5M In Seed Funding Round

Netra Technology 18-04-24

Gaming platform, gaming, esports, equity funding, augmented reality, strategic investors, the hashgraph association, cybersecurity, nazara technologies, Web3, casual gaming, funding, COG, circle of games, multi-gaming, $1 Million, non-profit organizations, digital enablement, sports media, gaming studios, adtech, IP, artificial intelligence, AI, Middle East, market strategy, hyper-casual gaming, blockchain, main net, on-chain transactions, skill-based games, DIN, Distribution Infrastructure Network, monetization, gaming content,

Circle of Games Raises $1M Funding From Nazara Technologies and The Hashgraph Association

Netra Technology 18-04-24

AI, artificial intelligence, G42, Microsoft, technology, AI-technology holding, Abu Dhabi, agreement, cloud computing, cloud capabilities, cutting edge AI, tech supremacy, Middle east, central Africa, AI talent pool, development fund, IGAA, Intergovernmental Assurance Agreement, ethical AI, reliance AI, Azure AI, Microsoft Azure, Model-as-a-service, Arabic language model, LLM, large language model, public cloud platform,

Microsoft Announces Substantial $1.5B In G42, Abu-Dhabi’s AI Tech Holding Firm

Netra Technology 17-04-24

NODWIN Gaming Announces Partnership with Global Esports Federation As Portfolio Management Company

Netra Technology 16-04-24

Roblox Partners with PubMatic To Boost Programmatic Video Ads Sales

Netra Technology 12-04-24

Mercedes-Benz and Google Strengthen Partnership for AI Powered Customer Experience

Netra Technology 10-04-24

WPP Partners with Google Cloud to Revolutionize Marketing with Generative AI

Netra Technology 10-04-24

Postmedia, Puzzmo, puzzle game, game platform, online publications, Hearst, ad-free, promotional price, San Francisco Chronicles, Zach Gage, Orta Therox, online puzzle, online subscribers, brands, subscription, SpellTower, Typeshift, Really bad Chess, Flipart, Cross|word, news, information,

Postmedia Releases Puzzmo, A New Puzzle Game Platform, Exclusively in Canada

Netra Technology 08-04-24

Yahoo, artifact, AI, artificial intelligence, news experience, Instagram, Mike Krieger, Kevin Systrom, personalization, technology, Yahoo News, news aggregation, digital platform, acquisition, AI recommendation engine, TechCrunch, Engadget, Yahoo Finance, market, Meta, Alphabet, ad sales, advertising, Taboola, Apollo Global Management, private equity, content recommendation,

Yahoo Announces Acquisition of Instagram Co-Founder’s AI News Platform Artifact

Netra Technology 03-04-24

IAB, game advertising, gaming advertising, gaming, game-related, marketing, marketing mix, media agencies, research, ad budget, ad spend, digital media, ad formats, media channels, ad placement, performance marketing, in-game advertising, guidelines,

IAB Study Examines Effects of Game-Related Advertising On Marketing Mix

Netra Technology 02-04-24

Epic Games, RealityCapture, Twinmotion, Unreal Engine, Fortnite, pricing structure, non-game developers, video development, per seat, subscription fee, industries, immersive experience, in-car infotainment, game developers, linear content, hobbyists, educators, revenue-sharing model, Unreal Engine Marketplace, software, royalty-free, pay per download,

Epic Games Announces New Pricing Structure to Use Its Unreal Engine

Netra Technology 13-03-24

Publicis Play, Pulbicis Groupe, gaming, india, gaming live stream, partnership, Rooter, influencer, mortal, gamerfleet, LolzZz, Dobby, Hero Motocorp, manufacturer, on-ground gaming, Innovation & Technology, Challenge the Extreme, performance, motorcycling, Xtreme Zone, live gaming, gaming influencers, BGMI, Battlegrounds Mobile India, engagement, streaming, YouTube, trending videos, gaming community, deeper connections, e-sports, competition, GenZ, marketing, product launch, value chain, communication, data, data and technology, influencer marketing

Publicis Play & Hero Motocorp collaborate to launch India’s first on-ground gaming live stream motorcycle launch event featuring Hero XTREME 125R

Netra Technology 13-03-24

NODWIN Gaming and JSW Sports Partner to Transform Indian Esports Industry

Netra Technology 05-03-24

IPG Mediabrands, generative AI, artificial intelligence, AI, Adobe, Martech, genAI, partnership, GenStudio, AI Automated creative content, Interpublic Group, global, content creation, activation, ideation, creation, production, Adobe Express, Adobe Firefly Adobe, Workfront, Adobe Experience Manager, creative generative AI model, supply chain, customer intelligence, content engagement, data, technology, Acxiom, Adobe Real-Time Customer data Platform, Adobe Experience Platform, AI-driven audience,

IPG Partners with Adobe GenStudio for Gen AI Powered Content Creation

Netra Technology 04-03-24

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