Aricio Fortes has been appointed as Chief Creative Officer – UAE by VML UAE, demonstrating the company’s unwavering dedication to providing clients across the region with outstanding creative solutions. He will collaborate with UAE CEO Faysal AbdulMalak to raise the country’s level of creative excellence.
Aricio Fortes brings a wealth of expertise leading award-winning projects for some of the biggest brands in the world and startup companies. Over the course of his illustrious two-decade career, Aricio has accumulated an impressive collection of accolades and recognition, which includes:
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Fortes held creative leadership roles at internationally recognized agencies, such as Pereira O’Dell, Africa, Ogilvy Brazil, DM9DDB, and BBDO China, before joining VML Dubai. Having worked as a chief creative officer for more than ten years, his career has been distinguished by innovative campaigns, astute strategic observations, and a drive to push the boundaries of creativity.
Fortes will take the lead on projects that improve brand storytelling, digital experiences, and overall creative output for clients in his new position as head of VML Dubai’s creative teams.
Aricio Fortes said,
“I am thrilled to embark on this journey with VML Dubai, a renowned agency and part of an amazing global creative powerhouse network recognized for its commitment to excellence and innovation. With the exceptional talent at VML Dubai, I am confident that we will forge meaningful work and catalyze change that leaves a lasting impact.”
Nassib Boueri, CEO of VML MENA, stated,
“Aricio brings extensive experience that matches our creative vision to drive great work for our clients in the region.”
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