Published on: October 29, 2026
72andSunny Sydney has appointed Jessica Thompson as Creative Director, marking her return to a full-time agency position after approximately 18 months of freelance work. Thompson had been collaborating with the agency on a freelance basis over the past several months before making the move official.
With experience spanning tourism, entertainment, health, fitness and retail, Thompson has worked with brands including Air New Zealand, Virgin Active, Boody, Suncorp Bank and Binge.
Previously, Thompson spent nearly seven years at independent agency The Hallway. She joined the agency as a copywriter in 2017 and was promoted to creative director in 2020. During her tenure, she led national campaigns for brands such as Google, Disney, Binge and Tourism Fiji.
She subsequently joined Eardrum as creative director before moving into five years of client-side freelance work. Alongside her professional projects, she explored creative pursuits in art exhibitions, poetry and fashion design. Her freelance agency collaborations included GAME Creative, Montoya, Poem, It’s Friday, Cocogun, Fuller, Eardrum and The Hallway.
Thompson shared the news of her appointment in a LinkedIn post, expressing her excitement about joining the team permanently.
“Well, it happened. I’m off the market. 72andSunny put a ring on it. Here I am making myself very comfortable on their couch. The team is full of angels and over the last few months of freelancing with them, they’ve really made me feel so much a part of the team. It’s lovely to make it official.”
She also thanked those who had supported her during her freelance journey, adding:
“If we’ve worked together over the last year and a half, if you’ve hired me, if we’ve been partnered, if you’ve put a good word in for me… thank you. I’ll get you back one day,” she said.
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