Published on: September 30, 2026
ITC has completed the acquisition of the remaining stake in Sproutlife Foods, the company behind the Yoga Bar brand, for approximately Rs 645 crore.
The transaction involved ITC purchasing 13,445 equity shares of Sproutlife through a secondary acquisition. Completed on September 28, 2026, the deal increases ITC’s ownership in Sproutlife from approximately 47.5% to 100%, making the company a wholly owned subsidiary of ITC.
Sproutlife Foods operates in the new and innovative food products category and manufactures and markets products under the Yoga Bar trademark. The business follows a digital-first model, with online channels accounting for a significant portion of its sales through its direct-to-consumer platform and e-commerce marketplaces.
ITC said the acquisition aligns with its strategy of strengthening and expanding its future-ready portfolio in the foods business.
The transaction was completed entirely through a cash consideration and did not require government or regulatory approvals. ITC also stated that the transaction does not qualify as a related-party transaction. ITC had previously acquired a stake in Sproutlife Foods. With the latest purchase, the company has consolidated full ownership of the Yoga Bar business and its operations.
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