Vedanta Group has announced the appointment of Sonal Choithani as its Group Chief Brand & Communications Officer. This strategic appointment underscores the Group’s continued commitment to building a future-ready brand anchored in innovation, sustainability, and global leadership across critical sectors.
Sonal brings with her over 20 years of rich cross-industry experience in corporate communications, brand strategy, and stakeholder engagement, having worked across diverse sectors including finance, FMCG, renewable energy, and natural resources. Her deep understanding of integrated communication practices makes her ideally suited to steer Vedanta’s brand narrative during a pivotal phase of its transformation.
Before taking on this group-level role, Sonal served as Chief Brand & Communications Officer at Vedanta Limited for five years, and most recently held the same position at Hindustan Zinc, a key entity within the Vedanta Group.
Announcing her new role on LinkedIn, Sonal stated:
“6 years, 3 roles, 1 Group. And the love for metals continues. Excited to step into my new role as Group Chief Brand & Communications Officer at Vedanta Group. I’m particularly excited about this role as we stand on the cusp of #Vedanta 2.0 – our evolution into a future-focused business built on critical minerals, energy transition metals, oil & gas, energy and technology.”
Throughout her distinguished career, Sonal has conceptualised and led successful brand and communications campaigns across digital, print, and experiential platforms. Her work has consistently driven measurable results in media visibility, stakeholder trust, and customer engagement. With her proven leadership and strategic insight, Sonal is set to play a key role in amplifying Vedanta’s vision and positioning it as a leader in the global shift towards sustainable industrial growth and energy transition.
Sonal’s appointment marks a renewed focus for Vedanta as it continues to evolve its brand and communication efforts in alignment with its long-term goals for growth, ESG leadership, and innovation.
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