Global branded payments provider Blackhawk Network (BHN) has partnered with messaging app Snapchat to offer physical gift cards for their Snapchat+ subscription tier. Snapchat+ gift cards are available now online and in-store at select major retailers nationwide via BHN’s expansive distribution network.
“Gift cards for goods and services have long been a go-to gift, but as younger consumers look for alternative payment methods for their favorite subscriptions, we’ve seen an increase in interest in gift cards for other market segments, including subscriptions,” said Brett Narlinger, head of global commerce, BHN. “Through this partnership, we’re not only able to expand the reach of the Snapchat+ subscription, but also able to provide another in-demand option for our distribution partners to continue to meet the needs of shoppers of all ages.”
The Snapchat+ subscription tier gives access to early and exclusive features that help subscribers customize the look and feel of their app, express themselves, and stay close with friends and family. Exclusive features include custom app icons, Bitmoji pets, and more.
Snapchat+ gift cards join BHN’s portfolio of more than 1,000 gift card products connecting with hundreds of millions of consumers a day across all channels. A pioneer in the gift card space, BHN uses proven best practices, including merchandising, marketing, promotions and end-to-end support services, to simplify program management and help maximize gift card program sales for retail card partners like Snapchat.
For more information about BHN’s capabilities, visit BHN.com.
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