Swati Bhattacharya, former creative chairperson of FCB India, is set to become the global head of Godrej Consumer Products Limited’s in-house ad agency Lightbox Creative Lab. The appointment is going to take effect on September 1st, 2024. She will also be appointed to the GCPL Global Management Committee. In addition to India, Bhattacharya will be managing markets in Africa, South America, Chile, Indonesia, and Argentina as she assumes this global role at Godrej’s internal advertising agency and idea incubation center.
When Bhattacharya joined FCB Ulka in 2016, she became the first female CCO in India. Throughout her tenure at FCB India, Swati was instrumental in establishing the agency’s reputation for creativity and achieving global recognition through innovative campaigns. Her astute observations and audacious storytelling style have made a lasting impression on the company, stimulating innovation and pushing boundaries. She is scheduled to stay with the agency through the end of March.
FCB India won over 180 awards under her direction, including four Grand Prix, a D&AD Yellow Pencil, a Glass Lion, Gold Lions, Clio Golds, and One Show Golds.
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