Ideabaaz, a grassroots-focused platform championing India’s tier 2 and tier 3 entrepreneurial spirit, has appointed YAAP Digital as its Integrated Marketing Partner. The move marks a major step in the brand’s journey to build a nationwide cultural and entrepreneurial platform rooted in inclusivity, accessibility, and regional pride.
Founded by media entrepreneur Jeet Wagh, Ideabaaz aims to provide a national stage for aspiring founders to present their ideas—without filters, in any Indian language—redefining what it means to build from Bharat. The initiative is already supported by key partners such as IITM Global, House of Cheer, Wizcraft, Turbostart, and Kuberans.
As its Integrated Marketing Partner, YAAP will take charge of brand strategy, storytelling, digital presence, and offline activations—helping Ideabaaz shape its launch narrative and long-term impact.
Dr. Atul Hegde, Founder of YAAP, commented, “We’re always excited to collaborate with new-age founders – and with Ideabaaz, we have a clean slate to bring an IP alive from inception. It’s rare to find a property so culturally rooted and yet so forward-looking. I’m genuinely looking forward to creating something memorable with Jeet and his team, something that not only scales but leaves a lasting imprint on India’s startup narrative.”
Jeet Wagh, Founder Partner of Ideabaaz, shared, “Ideabaaz is built on the belief that ambition doesn’t need a pin code or a pedigree. It just needs a platform. With YAAP’s strategic and creative firepower, we’re confident this show will not just reach audiences – it will inspire them. This partnership is about building something iconic, together.”
Ideabaaz positions itself as more than just a startup show—it is a storytelling platform for real founders and investors, powered by the ambition of everyday Indians. The collaboration with YAAP is expected to give the initiative the marketing muscle it needs to spark a new kind of startup conversation in India.
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