Quotient Ventures elevates Adarsh Atal to Group Chief Creative Officer
Mumbai, July 2, 2024: Mumbai based Brand & Communications Solutioning Group, Quotient Ventures (Tilt Brand Solutions and Vector Brand Solutions) today announced the elevation of Adarsh Atal to the role of Group Chief Creative Officer. He was previously Chief Creative Officer at Tilt Brand Solutions.
Adarsh has been with Tilt almost since its launch and was responsible for some of Tilt’s best work across Dream11, Myntra, Livspace, Licious, Ultratech, Instagram, Swiggy, PhonePe, Blinkit, Shopsy, Kohler, Groww and many more.
With this, Adarsh now joins Joseph George, Group Chairman & CEO, Hari Krishnan, Group Chief Business Officer, Michelle Suradkar, Group Chief Operating Officer and Gulshan Singh, Group Chief Strategy Officer in the Group’s new Management Team.
Speaking about the developments, Joseph (Joe) George, Group Chairman & CEO, Quotient Ventures, said, “This is a pivotal moment for us as we embark on the 2nd leg of our Group’s journey. And Adarsh’s entry into the Management Team could not have been timelier. The ability, energy and drive of this new management team makes us extremely well placed to build on what we have achieved in our 1st leg. And our continued commitment to keep the interest of our clients’ brands and businesses above all else will ensure that we will undistractedly and singularly be driven to consistently deliver strategic, creative and operational excellence in everything we do.”
Added Adarsh Atal, Group Chief Creative Officer, Quotient Ventures, “The last 6 years have been an absolutely delightful journey for us at Quotient. We have created together, won together, stumbled together, grown together. Now, we take all the learnings from the last few years and enter this exciting new phase for Quotient. I am thrilled to be playing my part in making sure this stupendously talented team and their magical work gets all that they deserve.”
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Creativeland Asia Onboards Azazul Haque as Group Chief Creative Officer
Azazul Haque has been appointed as Group Chief Creative Officer of Creativeland Asia (CLA), the largest independent creative services company in India. With a distinctive career spanning prominent brands and advertising agencies, Azazul brings a plethora of creativity and experience to his new position. Azazul, who was Chief Content Officer at Media.Monks, recently resigned. He spent two years working for Media.Monks.
Azazul Haque joins Creativeland Asia as group chief creative officer
Conceptual storyteller Azazul began his career in 2001 with the Lintas Group and has since worked as Chief Creative Officer for Ogilvy, Mullen India, and most recently Media Monks. He has also worked for agencies like Bates, Publicis, Lowe, Mudra, McCann, and Contract. Successful ad campaigns for Titan, ITC Foods, Amazon, Tata Tea, Nescafe, Coke, Nestle Maggi, Domino’s Pizza, Dabur, Maruti Suzuki, Havells, ICICI Bank, Bajaj Auto, Star Plus, Milton, MP Tourism, and Rajasthan Tourism are among the brands in his most recent portfolio. In particular, his work has won awards at prestigious industry gatherings such as the Effies, LIA, D&AD, Cannes Lions, and Spikes.
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Here’s what they said
Sajan Raj Kurup, Founder & Chairman Creativeland Worldwide Limited said,
“We are thrilled to welcome Azaz to our team. Over the last few years, at Creativeland Asia, we have been working on our next chapter that’s focused on building a robust global creative infrastructure for the future of brands and entertainment.
Azaz has an impressive track record in brand building with an exceptional blend of strategic insight and creative vision. His careers spans a formidable body of notable work that includes recent projects for mainstream brands in categories such as tea, e-commerce, and fast-food chains, integrating tech, data, cultural insights, and distinctive storytelling. His approach aligns perfectly with our ethos and culture. We eagerly look forward to this exciting and ambitious new chapter together.”
Azazul Haque, Group Chief Creative Officer commented,
“Creativeland Asia sits at a unique intersection of content, technology, media, and brands and is breaking boundaries, which is incredibly exciting. CLA is rapidly evolving from an agency into a global powerhouse. I am thrilled to join and contribute to this transformative journey. It is one of the few Indian creative brands that has not only endured but also aspires to achieve global ambitions.
What we see is just the tip of the iceberg. I am amazed by the depth and scope of the quiet work CLA is doing to build an Indian network with global capabilities. Being part of this journey—transforming an Indian agency into a worldwide network—is truly enriching, and no other agency offers such an experience.”
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