BharatPe has brought on board seasoned business leader Siddhartha Jain as its new Chief Network Officer (CNO), reinforcing its focus on expanding merchant networks and strengthening sales operations across India.
With a career spanning over two decades, Jain brings deep experience across the FMCG and beverage sectors, having held senior leadership positions at companies like ITC, Mondelez, Perfetti Van Melle, and most recently, Coca-Cola FBO, where he served as Chief Commercial Officer.
At BharatPe, Jain will be responsible for leading strategic initiatives to deepen the company’s merchant reach, enhance the customer experience, accelerate revenue growth, and boost overall sales productivity. He will report directly to Nalin Negi, CEO of BharatPe.
Welcoming Jain to the team, Nalin Negi said, “As we continue to strengthen our position in India, bringing on board seasoned leaders with a proven track record becomes critical to our growth journey. Siddhartha brings an extensive background in orchestrating large-scale business operations and cultivating high-performing professional networks across a diverse array of industries. I’m excited to welcome him to the leadership team and look forward to the impact he will drive at BharatPe.”
Sharing his enthusiasm for the new role, Siddhartha Jain said “BharatPe’s bold vision and relentless innovation set it apart in the burgeoning fintech landscape. The company’s unique strength lies in its agility to solve real-world problems at scale, driving a truly exciting transformation. I’m thrilled to join this dynamic leadership team and contribute to our next phase of growth, focusing specifically on expanding our merchant network, propelling revenue, and maximizing sales operational efficiency.”
Jain’s robust experience in business development, channel sales, and partner relationship management positions him to play a pivotal role in BharatPe’s next growth chapter. His appointment signals the company’s intent to double down on innovation-led sales and operations expansion, especially within India’s rapidly evolving digital commerce ecosystem.
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