JSW Paints, a leading player in India’s paints industry, has appointed Rohit Talwar as its new Chief Marketing Officer (CMO). In this strategic role, Talwar will lead JSW Paints’ marketing strategy, strengthen brand presence, and accelerate market expansion across India.
With over two decades of marketing and brand leadership experience, Talwar brings a wealth of expertise from diverse roles in India and Southeast Asia. Prior to joining JSW Paints, he served as Vice President and Head of Marketing, India & South Asia at Castrol India (Nov 2023 – Aug 2025), Marketing Director for Vietnam (Feb 2019 – Nov 2023), and Deputy Vice President & Head of Brand and Communications for India (Feb 2017 – Jan 2019).
Earlier in his career, Talwar held key positions at Castrol India, including Sponsorship Manager for Activation (ICC Cricket World Cup 2011), Senior Brand Manager – Motorcycle Products, and Area Sales Manager, alongside experience as Assistant Manager – Promotions at Navneet Edutainment.
Commenting on his new role, Rohit Talwar said:
“I am thrilled to join the dynamic paints industry as Chief Marketing Officer at JSW Paints. This rapidly scaling category presents a tremendous opportunity to challenge the status quo with courage, creativity, and agility. I look forward to contributing to the next phase of growth for the brand.”
JSW Paints continues to strengthen its leadership team to drive brand innovation, customer engagement, and market expansion, reinforcing its position as a trusted and forward-looking player in India’s paints and coatings industry.
