Refinery89 launches a new App Monetization Solution

MADRID, June 17, 2024. Refinery89, the innovative AdTech company specialized in helping the advertising ecosystem through its technology and people, has officially launched its latest solution: Monetize App SDK. This tool has been created to simplify the life of publishers who not only want to monetize their website but also their app and is also designed for developers by developers, solving the most common problems they encounter when monetizing in-app ads.

The App SDK solution makes app monetization as easy and flexible as web monetization, with its All-in-One Ad Monetization management that includes a Consent Management Platform (CMP) integration and a unique Dashboard. One of its key advantages is the ability to effortlessly monetize in-app ads by connecting to over 25 premium demand sources, including Prebid Server Premium and Ad Manager.

In addition, this App SDK groundbreaking technology currently available for Android and Flutter, it will soon be available for iOS, enables publishers and app developers to implement ad positioning optimizations without needing to update the app. This innovation represents a significant advancement, as it resolves the issues caused by delays in user app updates, which can lead to lost revenue from missed advertisement views.

This new feature By Refinery89 complements their “Single Tag” solution for websites. As a result? Publishers can now monetize websites and apps with Refinery89 efficiently, without requiring technical knowledge or relying on technical staff, as the company manages the entire setup and offers technical support along the way.

Refinery89 is committed to continuing to create innovative solutions that help publishers increase their revenue in the most optimal and simple way possible, with the support of the best team of experts:

Hugo Welkers, CEO at Refinery89 satated,

“As Google Certified Publishing Partners, we are committed to providing the best support, being up to date with the latest technologies and trends for advertising strategies that boost the revenue of our publishers, not only on the web pages but now through apps.” 

About Refinery89

With its origins in Amsterdam and headquarters in Madrid, Refinery89 was established in late 2018 by publishers, for publishers and has evolved into the leading European publisher network.

Refinery89 is a Google Certified Publishing Partner and a member and licensed vendor in the IAB Transparency & Consent Framework, and continues developing innovative in-house solutions like their cookieless Contexual+technology for advertisers, the Single Tag solution to drive web publisher’s revenue at scale, and the Monetize App SDK to boost app publishers' revenue generation.

For more info about Refinery89, visit https://refinery89.com/ or contact Miguel Díaz de Terán (miguel@refinery89.com).

Read more: Refinery89 Achieves Google Certified Publishing Partner (GCPP) Status