Publicis Media has appointed Adheesh Jain as Group Head – Media Buying for its PMX division. In this role, he will collaborate with the leadership team to enhance media buying capabilities and deliver integrated solutions across both digital and traditional channels.
Commenting on the move, Jain said he looks forward to taking on new challenges and expanding his responsibilities in his new role.
Adheesh joins from WPP Media, where he served as Group Head – Media Investment for L’Oréal India. There, he led digital media buying across OTT platforms, quick commerce, marketplaces, payments, and premium publisher ecosystems. He also played a key role in securing major sponsorship deals across leading entertainment and sports properties.
Prior to this, Jain held senior roles at Interactive Avenues, managing digital buying for brands including Amazon India and OnePlus India, where he oversaw large-scale media investments and performance-driven optimisation strategies. Earlier in his career, he worked with Amura Marketing Technologies and Logicserve Digital, gaining experience across sectors such as e-commerce, finance, education, and B2B.
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