Noise, India’s connected lifestyle brand, has announced the appointment of Prerna Kapur as Associate Director – Marketing. In her new role, Kapur will be responsible for leading brand partnerships, public relations, and community-focused initiatives, as the brand continues to strengthen its presence in the smart wearables and audio space.
Kapur brings with her experience across consumer, hospitality, and technology brands, having previously worked with organisations such as Zomato, Taj Hotels, and HPE. At Noise, she will play a key role in shaping the brand’s external voice, forging collaborations with brands and creators, and building deeper engagement with its growing community across platforms.
Commenting on her appointment, Prerna Kapur said, “Joining Noise marks an exciting new chapter for me. As I step into the world of smart wearables and audio, I am looking forward to learning, building and creating thoughtful partnerships that strengthen the brand and its community.”
Sharing the update on LinkedIn, Kapur reflected on her transition into the product-led technology space. “This one feels different for me. I’ve spent most of my career building brands in services, and this is my first role working so closely with tech products. Learning the world of smart wearables and audio, and shaping how these products are represented and experienced, is something I’m really excited about.”
She further added, “I’ll be spending a lot of time learning, building, and working closely with brands, creators, platforms, and agencies to create thoughtful, meaningful partnerships and a strong community around the brand.”
Read more: Mirchi Appoints Chandan Das As Vice President & Business Director
