Fastly, the edge cloud platform known for delivering secure and high-performance digital experiences, has appointed Nicola Gerber as Vice President for Asia Pacific & Japan (APJ). This key leadership addition underscores Fastly’s deepening commitment to one of the world’s most rapidly evolving digital economies.
With over two decades of experience across top technology players like Cisco, AWS, and startups across APJ and EMEA, Nicola brings an exceptional track record in scaling businesses, nurturing strategic alliances, and leading diverse, high-performing teams. Having spent more than 16 years based in the Asia Pacific region, she brings a grounded perspective on what it takes to build customer-centric strategies tailored for this diverse market.
“As Asia Pacific accelerates into an AI-powered future, the demand for fast, secure, and reliable digital infrastructure is unprecedented,” Nicola shared. “Our partners are not just growth enablers — they’re co-creators of the holistic solutions customers need. I’m excited to strengthen our portfolio and customer experience through collaboration, speed, and innovation.”
Fastly’s edge architecture is particularly well-positioned to support APJ enterprises looking to adopt AI and enhance real-time content delivery. With its ultra-low latency capabilities, the platform empowers businesses to personalize digital experiences and scale innovation securely.
Scott Lovett, Chief Revenue Officer at Fastly, emphasized Nicola’s appointment as a strategic move in their broader regional roadmap. “APJ is a high-growth market full of untapped opportunity. Nicola brings the right balance of leadership, partner ecosystem expertise, and vision to help us unlock this region’s potential. Her leadership will be crucial as we align our teams and partners around a shared mission of delivering world-class customer outcomes.”
Outside of her professional accomplishments, Nicola is a passionate advocate for inclusive leadership. She continues to serve on boards and initiatives such as the Singapore Institute of Directors and Women@AWS APJC, and was recently recognized as one of Asia’s Most Inspirational Women in Leadership.
In her new role, Nicola will lead Fastly’s go-to-market strategy in APJ, working closely with local teams and partners to amplify Fastly’s impact and expand its edge cloud offerings across the region.
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