Monks has strengthened its global leadership team with the appointment of Kristine Kobe as Executive Vice President – Global Client Leader. She joins the company from Accenture Song, where she previously served as Managing Director.
In her new role at Monks, Kobe will lead the global General Motors account, with a mandate to drive innovation, integrated marketing orchestration, and AI-led transformation across the brand’s portfolio worldwide.
Announcing the appointment on its official channels, Monks stated, “We’re adding a visionary force to our team. We are thrilled to welcome Kristine Kobe as our new EVP, Global Client Leader. With over 20 years of experience, Kristine is a recognized expert in uniting creative vision with operational discipline to drive measurable business growth. In her new role, she will lead the General Motors account, driving innovation and marketing orchestration powered by AI.”
Commenting on the development, Rick Eiserman, President at Monks, said, “Kristine is a highly sought-after executive and we’ve been looking for the right role for her at Monks for quite some time. With a proven track record of assembling high performing teams and leveraging technology to drive the transformation of traditional approaches, she’s a visionary leader for our business. Having built some of the world’s most valuable brands on both the client and agency side, Kristine is an ideal fit for General Motors and its portfolio of brands.”
Kobe also shared her thoughts on joining Monks via LinkedIn, saying, “I’m thrilled to share that I’ve joined Monks as an EVP, Global Client Leader. I’m a few days into the role and I’m already blown away by the incredible talent and innovative technology. I’m excited to transform our clients’ business with this team. Let’s do this! #advertising #agency #newgig”
With more than two decades of industry experience, Kobe brings expertise across advertising, brand building, change management, revenue growth strategy, and digital and brand transformation. Before Accenture Song, she held senior leadership roles at Keurig Dr Pepper Inc, OLIVER Agency, Deloitte, Digitas North America, Leo Burnett, FCB Global, Element79 Limited, BBDO Minneapolis, Hot Dish Advertising, and Campbell Mithun Inc.
Her appointment highlights Monks’ continued focus on enhancing senior client leadership and delivering technology-driven, creative solutions for global brands.
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