Mumbai, November 03, 2025: Mobavenue, a leading global AI-powered AdTech and Consumer Growth company, is proud to announce the appointment of Ben John, VP Engineering, Microsoft AI, to its Advisory Board. At Mobavenue, Ben will serve as a strategic advisor, strengthening industry connections, guiding the company in accelerating AI-led innovation and deep-tech architecture, and advising on go-to-market initiatives to scale its global presence.
With over two decades of experience in building large-scale platforms, Ben is among the most respected leaders in the AI and advertising technology space. At Microsoft, he leads the AI CoPilot data platform, driving the development of personalized AI experiences for consumers and enterprise partners. He previously served as CTO at AppNexus, leading its merger with AT&T in 2018 and subsequently co-founded Xandr. In 2022, he architected Xandr’s sale to Microsoft, where he integrated Microsoft Ads with Xandr and played a key role in the Microsoft–Netflix advertising partnership.
Ben holds a Ph.D. in Computer Science with a specialization in machine learning and big data mining. Beyond his corporate career, he is the founder of the Invest to Impact Network Foundation (ITOI), a non-profit organization dedicated to leveraging technology for positive social change.
Commenting on his decision, Ben John said, “I am truly excited to join Mobavenue’s Advisory Board. What drew me here is their clarity of vision and the speed at which they are turning ideas into impact. For me, technology has always been about solving real problems and empowering people, and that is exactly what the company is doing with AI and data at scale. Their mission resonates deeply with my own belief in building solutions that matter and make a difference. I look forward to supporting their journey, sharing my experience, and walking alongside the team as they grow from India to the world.”
Ben’s appointment to Mobavenue’s Advisory Board reflects the company’s rapid rise and its mission to build world-class AI-powered solutions from India for the world, empowering businesses, media agencies, and publishers with measurable outcomes.
Welcoming Ben to the Advisory Board, Ishank Joshi, MD and CEO of Mobavenue, said, “We are honored to have Ben join us. For a leader of his caliber, who has shaped global AI and AdTech ecosystems, to choose us is a powerful validation of our vision, capabilities, and potential. His deep expertise and global perspective will be invaluable as we expand our innovation pipeline, attract global partnerships, and accelerate our impact across international markets.”
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