EaseMyTrip has announced the appointment of Manmeet Ahluwalia as its new Chief Marketing Officer. In this role, he will oversee brand strategy, customer engagement, and marketing innovation across India and key global markets. His appointment was confirmed through a recent stock exchange filing.
With over 20 years of experience, Ahluwalia has previously held leadership roles at Expedia, Thomas Cook, Yatra, and the Singapore Tourism Board. He has been associated with notable campaigns such as Daddy of Travel, What a Pleasant Surprise, and Travel Like a Champion—the latter marking Expedia’s collaboration with the UEFA Champions League. His expertise spans APAC, EMEA, and NORAM, where he has driven performance-led, content-driven, and MarTech-enabled marketing initiatives.
Speaking on his new role, Ahluwalia, CMO, EaseMyTrip, said, “My mandate at EaseMyTrip is clear, elevate the brand while reinforcing our commitment to customer-first innovation and seamless travel experiences. This vision directly aligns with my belief that marketing must forge meaningful connections. I am focused on leading the team to solidify our market position, explore impactful avenues for engagement, and deliver strategic growth that resonates deeply with travellers across India and beyond.”
