Dream11 has onboarded seasoned marketing professional Niraj Mishra as its Vice President – Product Marketing. Mishra, who brings over a decade of deep experience in marketing, product growth, and expansion, made the announcement on his LinkedIn profile.
Prior to this move, he led product growth and international expansion at Disney+ Hotstar (now rebranded as JioHotstar), where he played a pivotal role in driving user acquisition and market scale.
Across his career, Mishra has been associated with some of the most dynamic and fast-growing digital platforms including Idea Cellular, Suvidhaa Infoserve, ZEE5 Global, ByteDance, Amazon MX Player, and more. His expertise spans building go-to-market strategies, growth marketing, user lifecycle management, and scaling digital products in both domestic and international markets.
At Dream11, Mishra is expected to bring a sharp product lens and data-driven marketing approach to enhance user experience, boost engagement, and support the platform’s continued expansion in India’s highly competitive fantasy sports market.
This appointment signals Dream11’s growing focus on blending marketing and product innovation to stay ahead in the ever-evolving sports-tech ecosystem.
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