Crompton Greaves Consumer Electricals has announced the appointment of Tanmay Prusty as its Chief Marketing Officer (CMO). Prior to joining Crompton, Prusty led the business unit at Capital Foods under Tata Consumer Products.
In an official exchange filing, the company confirmed that its board of directors has approved Prusty’s appointment as senior management personnel, effective February 24, 2025.
Bringing a wealth of experience in marketing and business strategy, Prusty holds a BE in Electronics Engineering from NIT Jamshedpur (2003) and a PGDM/MBA in Marketing and Finance from XLRI Jamshedpur (2005). Over the years, he has played a pivotal role in leading marketing initiatives at Tata Consumer Products, Amazon, Reckitt Benckiser, and ITC.
His professional journey includes working with renowned brands such as Tata Tea, Dettol, and Fiama Di Wills, gaining expertise across food, personal care, and consumer electronics sectors.
With this appointment, Crompton aims to strengthen its marketing leadership and drive growth, innovation, and consumer engagement in the ever-evolving electricals and home appliances industry.
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