ColdStar Logistics, one of India’s leading temperature-controlled supply chain solution providers, has officially appointed Actimedia PR & Digital as its communications partner. The strategic partnership aims to strengthen ColdStar’s brand visibility and drive deeper engagement across India’s rapidly evolving logistics and retail ecosystem.
With a legacy of over 16 years, ColdStar Logistics has built a strong reputation in temperature-controlled logistics, serving key sectors including retail, healthcare, and food services. The company currently operates 23 state-of-the-art temperature-controlled distribution centers and services more than 7,000 pin codes across 200+ cities, delivering on its core promise of “Never Stock Out.”
Sameer Varma, Executive Director, ColdStar Logistics, commented on the partnership:
“As new-age consumers seek instant gratification through real-time deliveries, we see brands leaning heavily on our cold-chain expertise, speed and precision in helping them manage their inventories and deliveries. We’ve built an impressive repertoire of clients over the years but now, we want to expand our network to the vast ecosystem of thriving ‘Make In India’ brands. We look forward to Actimedia’s support and guidance in amplifying our presence across the country,”
Actimedia PR & Digital is a boutique lifestyle communications agency with over 26 years of expertise, known for crafting impactful strategies for both Indian and international brands. As the exclusive Indian representative of the global Travel Lifestyle Network (TLN), the agency brings a nuanced and global approach to storytelling, combining traditional and digital PR expertise.
Amitabh Saksena, Founder and Director, Actimedia PR & Digital, said:
“The Indian consumer is changing the retail landscape as we speak. E-commerce has intensified competition among logistics companies to deliver the freshest and the fastest. We are excited to represent ColdStar Logistics, pioneers in this domain, at such a crucial yet exciting time in India and look forward to establishing their market leadership through our customised strategies and narrative for the brand across traditional and digital media platforms.”
This partnership signifies a new chapter in ColdStar’s journey, aligning the brand with a seasoned communications partner to shape narratives, support growth, and build stronger connections with key stakeholders across the nation.
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