Cheil X Appoints Anchit Chauhan As General Manager – Planning

Cheil X has named Anchit Chauhan as General Manager – Planning, further strengthening its strategic leadership team.

In his new capacity, Chauhan will spearhead strategic planning for key accounts, shape brand strategy initiatives, enhance consumer insight frameworks, and guide integrated campaign development across the agency’s client portfolio.

Chauhan shared the update via LinkedIn, confirming that he joined Cheil India as GM – Planning in February 2026.

Prior to this move, he served as Vice President – Planning at VML from December 2023 to February 2026. Earlier, he was associated with Wunderman Thompson as AVP – Planning between February 2022 and December 2023, and previously held the role of Account Planning Director from April 2018 to September 2019, leading integrated communication and brand mandates across categories.

Between June 2021 and March 2022, Chauhan worked as Cluster Director at TBWA\India in Gurugram. He also spent nearly two years as Director – Brand Strategy at Dentsu Webchutney, from September 2019 to June 2021, focusing on consumer behaviour insights and brand transformation projects.

Earlier in his career, Chauhan was with J. Walter Thompson Worldwide for over three years (April 2015 to April 2018), progressing from Account Planning Manager to Account Planning Director, and working on brands including Shell and Apollo Tyres.

He also held the role of Strategic Planning Manager at Percept from October 2013 to April 2015, and began his professional journey as Associate Consultant – Brand Strategy at Ideactio Pte Ltd between September 2011 and October 2013.

Read more: Cheil X Appoints Ritesh Rao and Elevates Kanika as Regional Heads

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