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Moneka Khurana, MMA India, Marketing + Media Alliance, AI marketing, marketing measurement, attribution, SMARTIES India 2026, marketing leadership, AI adoption, marketing effectiveness, marketing strategy, CFO, marketing ROI

Moneka Khurana: If It Doesn’t Move The Needle, It Doesn’t Make The Cut Anymore

Neha M Parikh Interviews 07-08-26

AI data readiness, AI and data quality, The Trade Desk, Rahul Singh, marketing AI, Martech, customer experience, data governance, customer data, AI adoption, first-party data, customer data platform, AI strategy

Garbage In, Genius Out? Why Clean Data Matters for AI Success

News Bureau MMA 03-08-26

Advancing Media Quality: The Strategic Role of AI in India’s Digital Advertising Evolution

News Bureau MMA 03-08-26

Gulshan Verma: Seeing the Human Behind the Digital Click

Neha M Parikh Interviews 18-06-26

Martech, AdTech, Customer Experience, AI, Personalization, Data Intelligence, First-Party Data, Marketing Technology, Digital Advertising, Generative AI, CX, Data Privacy, Customer Engagement, Programmatic Advertising, Digital Transformation

Why Martech and Adtech Must Converge to Deliver Modern Customer Experiences

Neha M Parikh MMA 02-06-26

Why Martech Winners in 2026 Will Balance AI With Consumer Trust

Neha M Parikh MMA 29-05-26