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Justine Armour Appointed Global CCO at Forsman & Bodenfors

News Bureau Media 31-01-25

Tata Consumer Products, Rajesh Gopal, Global Chief Digital Officer, digital transformation, digital strategy, technology leadership, e-commerce, social commerce, ITC, L'Oréal, Unilever, Kimberly-Clark, Federal Mogul, i2 Technologies, CIO, digital innovation, direct-to-consumer, digital partnerships, business model transformation, customer experience, global market, Tata Global Beverages, Sunil Alaric D'Souza, Managing Director, CEO, procurement technology, finance technology, digital capabilities, traditional trade digitization, digital leadership,

Tata Consumer Products Appoints Rajesh Gopal as Global Chief Digital Officer

News Bureau Media 31-01-25

Google Meridian, Marketing Mix Model, MMM, open-source MMM, data-driven decisions, budget optimization, marketing analytics, Google Marketing Data Platform, reach and frequency measurement, omnichannel marketing, privacy-focused measurement, marketing insights, campaign performance, Google Query volume, Meridian Partner Program, Analytic Edge, YouTube campaign measurement, marketing experimentation, marketing budget allocation, marketing trends, seasonality, pricing, economic trends, marketing ROI, marketing measurement tools, Google certified partners, marketing strategy, consumer journey, marketing technology, data transparency, marketing innovation,

Google Unveils Meridian, An Open-Source Marketing Mix Model

News Bureau Media 31-01-25

Market Research Society of India (MRSI), Golden Key Awards 2024, Lifetime Achievement Awards, C. K. Sharma, Ashok Das, Dr Lalit S. Kanodia, Transformational Impact Award, Market Research and Insights Industry, Hansa Research, Indian Readership Survey (IRS), Rural SEC, INTAM, IMRB, ORG-MARG, Marketing & Business Associates (MBA), Gallup Organization, Customer Engagement, Employee Engagement, Citizen Scorecards, World Bank, Customer Experience Frameworks, Conjoint Measurement, Datamatics Group, Tata Consultancy Services (TCS), MIT Alumni, IIT Mumbai, Nitin Kamat, Market Research Excellence, Thought Leadership in Market Research, Innovation in Market Research, Market Research Awards, India Market Research Industry, ESOMAR, IIM Ahmedabad, IIT Bombay, MICA, Jamnalal Bajaj Institute of Management Studies, Indo-American Chamber of Commerce, IMC Chamber of Commerce and Industry, Data Analytics in Market Research, Digitization of Market Research, Market Research Conferences, Market Research Thought Leaders, Market Research Veterans, Market Research Emerging Talent, Market Research Innovation, Market Research Pedagogy, Market Research Industry Evolution, Market Research in South Asia, Market Research in Sri Lanka, Bangladesh, Nepal,

MRSI’s Golden Key Awards 2024 to Honour Industry Trailblazers Ashok Das, C. K. Sharma, and Dr Lalit S. Kanodia

News Bureau Media 31-01-25

Wavemaker Takes Maybelline To New Heights With Cosmic OOH Campaign

News Bureau Media 31-01-25

Limelight Inc., Russell Pegrum, global sales director, adtech, programmatic advertising, digital advertising, client solutions, business growth, market expansion, ad verification, DSP, innovation, sales leadership, global presence, technology with a heartbeat, publishing, Reach plc, Aidem, partner growth, advertising solutions, adtech landscape, digital transformation, programmatic solutions, sales strategy, client engagement, advertising technology, global expansion, Limelight growth, revenue growth, platform partners,

Limelight Names Russell Pegrum as Global Sales Director

News Bureau Media 31-01-25

Onetag, Anonymised, programmatic advertising, privacy-first advertising, ID-less technology, audience targeting, data privacy, performance marketing, advertising solutions, Smart Curation platform, real-time cohort segmentation, cookies-free advertising, digital marketing, adtech, JAKALA, campaign performance, privacy compliance, privacy-enhancing technology, personalized advertising, non-intrusive campaigns, incremental reach, open web advertising, user identifiers, AI-driven advertising, data security, privacy regulations, advertising innovation, high-value audiences, digital advertising trends, programmatic campaign optimization,

Onetag Partners with Anonymised to Reclaim the Open Web With ID-Less, Privacy-First Advertising Solutions

News Bureau Media 31-01-25

Madison Turnt and Anugrah Madison Deliver Impactful Brand Experiences at Maha Kumbh Mela and Bharat Mobility Global Expo 2025

News Bureau Media 31-01-25

Taboola, Reach PLC, partnership renewal, multi-year agreement, audience growth, user engagement, revenue optimization, Header Bidding, content recommendations, publisher monetization, digital media, UK news publishers, Ireland news publishers, US news publishers, Mirror, Express, OK!, Taboola Feed, Explore More, in-article ad units, reader experience, digital advertising, media partnerships, long-term growth, readership boost, engagement strategies, online publishing, ad monetization, publisher tools, digital content, media industry, news platforms, ad revenue, publisher technology, content personalization, digital transformation, media innovation, publisher solutions, audience retention, digital strategy, media collaboration, ad tech, publisher growth, content discovery, digital trends, media revenue, publisher engagement, digital audience, media tools, publisher success, content optimization, digital publishing, media ecosystem, publisher technology, ad optimization, content strategy, digital growth, media partnerships, publisher innovation, audience development, digital engagement, media monetization, publisher solutions, content distribution, digital trends, media revenue, publisher engagement, digital audience, media tools, publisher success, content optimization, digital publishing, media ecosystem, publisher technology, ad optimization, content strategy, digital growth, media partnerships, publisher innovation, audience development, digital engagement, media monetization, publisher solutions, content distribution,

Taboola Renews Content Recommendations Deal with Reach PLC

News Bureau Media 30-01-25

X, Visa, real-time payments, X Money Account, Elon Musk, everything app, social media platform, digital wallet, peer-to-peer payments, Visa Direct, U.S. launch, fintech, X CEO Linda Yaccarino, tech partnerships, super app, PayPal, digital payments, payment processing, financial services, mobile payments, app development, social media payments, financial innovation, tech giants, U.S. regulations, antitrust lawsuit, mobile transactions,

X Partners With Visa On Payment Service In An Effort To Become An ’Everything App,’

News Bureau Media 30-01-25

Bonnie Dodemaide, iProspect, Head of Digital, digital performance, digital innovation, leadership, digital products, career growth, B&T Women in Media Awards, IAB Search Working Group, dentsu DE&I Council, Gender Equity working group, digital excellence, performance mindset, Air New Zealand, William Grant & Sons, Ferrero, Kering, digital strategy, digital expertise, data-driven success, digital transformation, digital marketing, digital leadership, workplace diversity, digital team growth, digital career development, award-winning culture, marketing innovation,

iProspect Promotes Bonnie Dodemaide to Head of Digital

News Bureau Media 30-01-25

UM Launches Full Colour Media Proposition with Groundbreaking Brand Building Research and Proprietary Growth Model

News Bureau Media 30-01-25

MENA e-commerce, UAE gifting market, online shopping, Saudi Arabia e-commerce, digital economy, online gifting, Flowwow, Admitad, Middle East retail, mobile commerce, consumer trends, online payments, AI-driven e-commerce, gifting industry, UAE digital transformation, Saudi Vision 2030, e-commerce growth, online retail, Middle East business, luxury gifting, marketplace trends, online orders growth, e-commerce statistics, Middle East gifting trends, digital transformation UAE, GCC online shopping, B2B e-commerce, consumer spending MENA, AI in e-commerce, online gaming market, fashion e-commerce, UAE mobile shopping, gifting industry trends, Middle East digital economy, personalized shopping, retail innovation, online retail market MENA, online marketplace growth, influencer marketing MENA, customer experience e-commerce, digital advertising, MENA economy, online payments security, AI personalization, online consumer behavior, UAE shopping trends, Saudi online retail, regional e-commerce insights,

MENA E-Commerce Rise: 30+% Surge in Online Orders, UAE and Saudi Arabia Leading in GMV in 2024 – Flowwow & Admitad Report

News Bureau Media 30-01-25

Sunny Advertising, Sarah McNeil, CEO appointment, Roger Delaney, advertising industry, leadership, marketing, IMAA, Female Leaders of Tomorrow, MBA, advertising business, digital media, PR, communications, Queensland, advertising career, account manager, marketing degree, advertising leadership, female leadership, business growth, traditional media, digital media, staff development, business expansion, media industry, PR and communications, industry recognition, female executives, leadership role, advertising team, advertising expertise, business leadership, CEO role,

Sunny Advertising Promotes Sarah McNeil to CEO

News Bureau Media 30-01-25

HAVAS Red Promotes Nicole Phillips and Myrna Van Pelt to Managing Partners

News Bureau Media 30-01-25

Magnite, Sky New Zealand, Sky Sport Now, programmatic advertising, live sports, premium inventory, digital advertising, streaming technology, data-driven targeting, sports advertising, audience engagement, programmatic access, ANZ advertising, Lauren Quaintance, Yael Milbank, sports streaming, advertising partnerships, live sport audience, content monetization, scalable audiences, advertising opportunities, sports fans, advertising technology, local digital advertisers, programmatic activation, live sports inventory, premium viewing experience, digital ad campaigns,

Magnite Partners With Sky New Zealand to Power Programmatic Advertising on Sky Sport Now

News Bureau Media 30-01-25

Adscholars, Equativ, Eden Reforestation Projects, sustainable advertising, reforestation, mangrove restoration, climate action, environmental sustainability, carbon reduction, digital advertising, purpose-driven advertising, ecosystem restoration, coastal erosion prevention, biodiversity support, Haiti mangrove planting, green marketing, sustainable business, carbon emissions reduction, impact-driven campaigns, advertising industry sustainability, corporate social responsibility, environmental impact, sustainability partnership, green advertising initiatives, Satheesh Kumar, global reforestation efforts,

Adscholars’ Impact on Reforestation: Driving Change, One Impression at a Time

News Bureau Media 30-01-25

Anuradha Mathu Agrawal, Dhruv Dhawan, JioStar, Disney Star, Disney+ Hotstar, CNN-News18, Google, Bharti Airtel, Turner, NDTV, Bennett Coleman & Co., India Today Group, Leomax International, media sales, advertising, ad sales, digital growth, mid-market entertainment, FMCG business, CPG brands, D2C brands, marketing strategies, product strategies, advertising revenue, executive director, national revenue head, industry lead, M2M business, business strategies, digital presence, emerging clients, Apple Services, country director,

Anuradha Mathu Agrawal to Lead Mid-Market Entertainment Ad Sales at JioStar; Dhruv Dhawan Departs

News Bureau Media 30-01-25

Orisha ADgency, Cedara, sustainability, carbon emissions, DOOH, digital out-of-home, media agency, advertising, France, carbon footprint, programmatic advertising, environmental impact, net-zero, GHG Protocol, Ad Net Zero, advertising industry, carbon measurement platform, emissions reduction strategies, carbon removal projects, carbon avoidance projects, high-quality carbon compensation, environmental responsibility, digital screens, retail shops, advertising sustainability, global media sustainability, third-party verified carbon projects,

Orisha ADgency Partners with Cedara to Drive Sustainability in DOOH Advertising and Retail Media

News Bureau Media 29-01-25

AFA Decaux, VIOOH, programmatic DOOH, digital screens, Denmark, advertising, JCDecaux, digital-out-of-home, Copenhagen, audience measurement, real-time trading, Demand Side Platforms, digital currency, viewed impressions, mobility sensors, programmatic buying, local advertisers, global advertisers, data-driven advertising, digital marketing, advertising technology, programmatic advertising, premium screens, outdoor advertising, summer campaigns, digital currency precision, JCDecaux network, advertising solutions, digital advertising innovation,

New Programmatic Digital Out-Of-Home Opportunities in Denmark in Collaboration with VIOOH

News Bureau Media 29-01-25

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