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Publicis Names Rajdeepak Das as South Asia CCO; Chairman, Leo Burnett South Asia

Netra Media 05-12-23

Prasanth Kumar re-elected as AAAI’s President for 2023-2024 term

Netra Media 04-12-23

Onboards dream11, android app, nazara technologies, developer platform, rummy passion, play store, money gaming, mpl, apple Rummycircle, android app store, phonepe, indus Appstore, Walmart, mobile app store, gaming, game, game developers, onboarding, A23, Rummy Passion, RummyCulture, RummyTime, Junglee Rummy, CardBaazi, gaming apps, Google Play Store, mobile app market, high quality games, India, fees, app fees, real-money, gameskraft, taj rummy, audience, targeted advertising,

PhonePe’s Indus Appstore Partners with Leading Game Developers

Netra Media 04-12-23

AI, equativ, greenbids, artificial intelligence, media, environment, sustainability, decarbonization, digital advertising, carbon footprints, programmatic advertising, display advertising, programmatic operations, ad operations, sustainable operations, programmatic display ads, martech, programmatic display marketing, marketing, ad network, optimization engine, sustainable ad operations, media efficiency, smart bidding, gCO2PM, Ad Net Zero, environmentally responsible, greenhouse gas emissions, ecosystem, supply path optimization, SPO, SSP, supply side platform, DSP, demand side platform, carbon emissions, collaboration, partnership

Equativ and Greenbids Partner to Power Sustainable Programmatic Operations

Netra Media 04-12-23

FAST channels, free-ad supported streaming television, FreeWheel, news, OrkaTV, technology platform, TV marketplace, video contextual data, advertising, television advertising, TV ads, streaming TV, contextual advertising, tec layer, demographics, audience targeting, Comcast,

FreeWheel and OrkaTV Announce Partnership for FAST Channel Market

Netra Media 01-12-23

Havas, Klareco communications, havas acquisition, agency, M&A, H/Advisors, agency acquisitions, news, stephane fouks, vivendi, Yannick bollore, havas media, havas worldwide, consultancy klareco, marketing, communications consultancy, advertising, strategic communications, havas group, comms agency, havas presence, majority stake, communications, corporate communications, financial consultant, southeast asia, Singapore, H/Advisors Klareco, acquisition, business development, innovation, Village approach, macroeconomic landscape, cyberattacks, multinational, advisor arm, cunha vas & associados, Australian public affairs, APAC,

Havas Announces Majority Stake in Klareco Communications

Netra Media 01-12-23

Media, performance marketing, mandate, integrated mandate, b2b lead, news, communication strategy, giant Oberoi, Oberoi realty, agency Madison, Madison world, Madison loop, kosal malladi, sarina Menezes, account movement, social media, digital media, creative, single segment development, luxury residential, office, retail, hospitality, social infrastructure, cutting edge technology, creative design, planning initiatives, innovative designs,

Madison Loop Wins Oberoi Realty’s Integrated Communications Mandate

Netra Media 01-12-23

Ai startups, ai assistant, aws customers, amazon web services, AWS, custom chatbots, generative ai, cloud computing, chatbot Microsoft, bard, google ai, Microsoft ai, aws cloud, tech giant, generative artificial, technology, amazon aws, amazon q, amazon q chatbot, amazon reinvent, amazonq, emerging technologies, world, artificial intelligence, chatbot, chatgpt, social media, q chatbot, AI-powered, openai, content, contact centre agent, customer satisfaction, press release, blogs, summaries, slack, ServiceNow dashboard,

Amazon Enters Generative AI Scene With Its Chatbot “Q”

Netra Media 30-11-23

Dentsu India Appointed As BharatBenz’s Integrated Communication Partner

Netra Media 30-11-23

Riyadh, Saudi arabia, expo 2020, World Expo 2030, Osaka 2025, bureau international des expositions, vision 2030, Saudi vision 2030, gulf nation, crown prince mohammed, world cup, soccer world cup Qatar, Riyadh expo 2020, expo bid, bin salman, korea, busan, innovation, unesco world heritage committee, secret ballot, BIE, hospitality, tourism, culture, persian gulf, dubai, expo city dubai,

Saudi Arabia Capital Riyadh Set to Host World Expo 2030 Fair

Netra Media 29-11-23

Deepfake menace, rashmika mandanna, Rajeev Chandrasekhar, deepfake issue, deepfake row, artificial intelligence, AI, technology, youtube, Union Minister, Address deepfakes, Indian govt, MeitY, Ministry of Electronics and Information technology, IT Rules, Rule 7, Social media, deepfake videos, FIR, IT regulations, digital platforms, rule violations, Minister, INR 1 lakh, false information, legal obligation, IPC, Indian Penal Code,

Meity Gives Social Media Companies 7-days to Modify User Agreements Against Deepfakes

Netra Media 27-11-23

DSP, demand side platform, azerion, programmatic, CTV, connected TV, digital out of home, DOOH, Geo Audience Data, Automatic content recognition, ACR, ssp, supply side platform, omnichannel, omnichannel targeting, omni-screen measurement, ad tech, publisher, hawk’s platform, advertising, digital, partnership, product launch, targeting, TV, geographic targeting, digital omnichannel, omnichannel advertising, audio, media channels, Samba TV, Hawk, fragmented advertising, viewership behavior, entertainment, advertising, digital publishing, strategies,

Hawk and Samba TV Partner for Effective Omnichannel Targeting

Netra Media 24-11-23

Pubmatic, phonepe, mobile payments, financial service platform, india, supply chain, technology, digital advertising, mobile app inventory, audiences, premium inventory, indic-language-speaking, audiences, sustainable solutions, unique solutions, UPI, audience experience, programmatic, privacy compliant, advertisers, collaboration, programmatic advertising, highly engaged audiences, metropolitan, non-metropolitan locations, registered users, market share, unified payments interface, UPI, cashless economy,

PubMatic Partners with PhonePe for Premium Mobile App Inventory and Audiences

Netra Media 23-11-23

Roku, roku remote app, app marketers, roku advertising, acquisition campaigns, user acquisition, tv remote, tcl roku, unity remote, roku working, tv streaming, streaming services, app marketer, CTV, connected TV, roku express, roku action ads, unity, advertising, app, mobile app, ad formats, interactivity, performance marketing, video, ad measurement, streaming video, mobile game, streaming service, streaming platform, real-time, 3D, RT3D, partnership, app install, app campaign, CTR, click through rate, groupM, optimization, Luna, app marketing, app download, performance boost, marketing channels, cross-channel advertising, campaign technology,

Roku and Unity Announce Collaboration to Aid Mobile App Marketers

Netra Media 21-11-23

app radar, splitmetrics, apple search ads, app store, app growth, optimization, campaigns, splitmetrics agency, testing, analytics platform, mobile marketing, strategic acquisition, ai driven, aso tool, optimization services, paid user, user acquisition, conversion rate optimization, app store optimization, ai, artificial intelligence, app marketing, keywords, analytics platform, seven figure, cash deal,

SplitMetrics Acquires App Radar for Complete AI-Driven App Growth Services

Netra Media 18-11-23

Advanced television, openx technologies, advertising, CTV, biddable CTV, Connected TV, biddable, programmatic advertising, programmatic CTV, ctv inventory, OTT, tv advertising, omnichannel, SSP, supply side platform, linear buying, biddable media, CPM, TV+, non-TV content, mobile, fireplace apps, UGC, user generated content, IVT, invalid traffic, media, DSP, demand side platform, marketing, premium inventory, publisher,

OpenX Announces TV+, An Ongoing Initiative to Maximize Biddable CTV

Netra Media 17-11-23

Samsung, Samsung ads, ad tech, vevo, music platform, music streaming, publica by IAS, integral ad science, programmatic, data, connected TV, CTV, linkedin, marketing, integral ad, ctv campaigns, CTV ad, advertising, IAS, Publica, ad buying, frequency capping, advertiser targeting, video, partnership, traditional TV, linear TV, streamed ad, ad pods, frequency management, competitive separation, ad serving, ad pod decisioning, unified auction, ad slot, pod placement, buy-side, supply path optimization, SPO, transparency, supply side platform, SSP, DSP, demand side platform, CTV inventory,

Vevo and Publica by IAS Announce Partnership for CTV Ad Serving

Netra Media 16-11-23

Media, sandbox apis, google chrome, third-party cookies, groupm, wpp, marketing, advertising, groupm partners, ad tech, cookie deprecation, collaboration, media investment, post-cookie technology, global initiative, feedback, groupm clients, global reach, meta-analysis, media buying, meta-study, digital investment, competition and markets authority, CMA, privacy sandbox, user privacy, first to market, privacy centric,

GroupM and Google Announce Post Third-Party Cookie Readiness Program

Netra Media 16-11-23

Omnicom Signs Generative AI Licensing Agreement with Getty Images

Netra Media 15-11-23

carbon emissions, carbon footprint, media, bespoke emissions, carbon calculator, carbon scorecard, scope3, mindshare, media services, advertising, display advertising, digital media, digital advertising, streaming ads, sustainable advertising, science based targets initiative, SBTi, emissions dashboard, digital media supply chain, greener media, groupM, WPP, sustainability, advertising, decarbonization, real time data, macro level, micro level, reporting tool, brands, carbon decarbonization methodology, report, reduce, remove, business outcomes,

Mindshare and Scope3 Develop Emission Scorecard for Digital Campaign

Netra Media 15-11-23

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